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素有中国艺术品收藏拍卖半壁江山的上海，艺术品市场格局处于群雄并起、百家竞放的局面，经过去年的深度调整，原有的市场格局基础上发生着一些不可忽视的变化。而今年加入其中的一支生力军，就是由曹向东担任董事长的上海明轩国际艺术品拍卖有限公司。

明轩的定位就是字面之意，明明白白做生意、明明白白做拍卖。简单明了，一目了然。明轩的英文logo——mission的意思，可以说是任务，也可以说是使命，即向国外成熟的拍卖公司学习，借鉴他们成功模式，真正的走精品路线，做一个国际化的拍卖公司。

Shanghai, known as half of China's art collection and auction market, is in a situation where hundreds of competitors are competing. After in-depth adjustment last year, some changes have taken place on the basis of the original market pattern that cannot be ignored. And this year, one of the new forces is Shanghai Mingxuan International Art Auction Co., Ltd., whose chairman is Cao Xiangdong. Mingxuan's positioning is literal meaning, doing business and auction clearly. Simple and clear at a glance. Mingxuan's English logo - mission means that it can be said to be a task or a mission. That is to learn from foreign mature auction companies, learn from their successful models, truly follow the high-quality line, and become an international auction company.

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