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合正Hezens在房地产行业中的票数：200 更新时间：2025-05-19

合正Hezens是哪个国家的品牌？「合正Hezens」是深圳市合正房地产集团有限公司旗下著名品牌。该品牌发源于广东省深圳市，由创始人袁富儿在1996-11-11期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

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成立于1996年的深圳市合正房地产集团有限公司，是一家立足中国华南，布局全球，以“建筑城市、创享未来”为使命，以区域地产运营为己任的大型集团公司。历经20载的磨砺与积淀，逐渐发展成以房地产开发为主，商业运营、金融服务、医疗、酒店及旅游、国际教育、投资移民、物业服务等多产业发展的格局。

合正集团拥有良好的跨区域、跨行业的经营能力和完善的资本结构体系。目前，合正中国旗下拥有30余家全资控股企业，地产业务遍布深圳、东莞、惠州、烟台、三亚、延吉等多个城市，并形成城市综合体、城市豪宅、城市精品、滨海度假等四大产品线。

合正2004年开始涉足旧城改造项目的开发运作，至今已成功改造开发合正星园、合正锦湖逸园、合正汇一城、合正荣悦、合正观澜汇、合正丹郡等多个大型城市更新项目，累计完成城市更新逾百万平米，积累了丰富的城市更新开发经验。此外，集团在龙华、宝安、龙岗、盐田、大鹏等区域储备了大量城市更新项目，未来将给城市更多改变。

2013年，合正集团确立了“国际化+多元化”的发展战略，已在美国洛杉矶成功收购了洛杉矶机场喜来登酒店、洛杉矶市中心LUXE酒店，并投资建设圣盖博喜来登酒店及合正洛杉矶中心综合体项目，以洛杉矶为中心，积极发展海外房地产开发+投资移民、主题乐园+酒店投资与运营、医疗+养老服务、国际教育等业务板块。

在这个激进与瞬变并存的大时代，合正将顺应时代的潮流，以更前瞻的思维与更高远的视野，持续深耕地产，以城市价值重塑与生活品质提升为前导，以经济效益与社会效益双赢为经营理念，并以更先导、更适度的多元发展战略，建立更具国际时代脉搏和气息的大型综合性集团公司。

Founded in 1996, Shenzhen Hezheng Real Estate Group Co., Ltd. is a large-scale group company based in South China, with the global layout, the mission of "building cities, creating and enjoying the future", and the responsibility of regional real estate operation. After 20 years of honing and accumulation, it has gradually developed into a multi industry development pattern focusing on real estate development, including business operation, financial services, medical treatment, hotel and tourism, international education, investment and immigration, property services, etc. Hezheng group has a good cross regional and cross industry operation ability and a perfect capital structure system. At present, Hezheng China has more than 30 wholly-owned holding enterprises, and its real estate business covers Shenzhen, Dongguan, Huizhou, Yantai, Sanya, Yanji and other cities, forming four product lines including urban complex, urban luxury house, urban boutique and coastal resort. Hezheng began to involve in the development and operation of the old city reconstruction project in 2004. So far, it has successfully transformed and developed many large-scale urban renewal projects, such as Hezheng Star Park, Hezheng Jinhu Yiyuan, Hezheng Huiyi City, Hezheng Rongyue, Hezheng guanlanhui, Hezheng danjun, etc., accumulating more than one million square meters of urban renewal and rich experience in urban renewal and development. In addition, the group has a large number of urban renewal projects in Longhua, Bao'an, Longgang, Yantian, Dapeng and other regions, which will bring more changes to the city in the future. In 2013, Hezheng group established the development strategy of "internationalization + diversification". It has successfully acquired Sheraton Hotel at Los Angeles Airport, luxe hotel in downtown Los Angeles, and invested in the construction of Sheraton St. Gabriel Hotel and Hezheng Los Angeles Center complex project. Taking Los Angeles as the center, it has actively developed overseas real estate development + investment immigration, theme park + hotel Investment and operation, medical + pension services, international education and other business sectors. In this era of radical and transient coexistence, Hezheng will follow the trend of the times, with a more forward-looking thinking and a higher vision, continue to cultivate real estate, with the city value reconstruction and quality of life as the leading, with the win-win economic and social benefits as the business philosophy, and with a more leading and more appropriate diversified development strategy, establish a greater pulse and breath of the international era Type B comprehensive group company.

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