萧记美食品牌怎么样 申请店铺
郑州萧记面食有限公司,位于郑州市中心的东侧,东临郑东新区,西临紫荆山路,南临陇海珞,北临金水大道。
1986年,肖存兴带领五名店员在市中心,位于二七塔北侧,市百货楼东侧,市体育场西侧的繁华商业区,东太康路与人民路交叉口搭起帆布帐篷,摆上矮桌小凳,营销首创的萧记三鲜烩面。
1988年,萧记经营初见成效,小帐蓬换成了一百平方米的店堂。
1992年至1993年,为满足广大食客的需要,在老店对面,建设路两个分店同时开业,萧记经营初具规模,并为以后的发展奠定了坚实基础。
1995年,通过对市场消费者调查,联系到近年来餐饮业尚少打出文化牌的市场行情,投入两百多万元建成了一个集餐饮、娱乐为一体的郑州萧记三鲜烩面美食城,其营业面积2000多平方米,,可容纳五百多人同时就餐。
与此同时,向国家正式申请注册“萧记”商标,暨“郑州萧记面食有限公司”成立。
1997年投资一百多万元,在美食城扩建两个星级豪华包间,其设施、环境、服务堪称一流,经常接待来自中央、省、市领导,涉外旅游团体和全国卫生检查团的成员。
1999年,郑州东明路分店开业,为展示企业形象,请为香港、澳门设计区徽、区旗的著名设计家肖红为萧记设计的店徽图案正式使用,同年向国家注册申请,为发展连锁经营打下基础。
2000年10月,为扩大生产经营,满足顾客不断增加的需求,将美食城从一楼至七楼进行了彻底的整修;同时在其一楼隔壁又新增几个大型宴会厅。
2003年,萧记为扩大经营,在原有基础上,又按河南省四星级标准装修了原来的广泰公司,成为萧记三鲜烩面美食城的南楼。
至此,萧记面食有限公司完成了创业一—发展一—壮大一—再壮大的资金积累过程,也使萧记烩面走向了宴会式发展。
2005年,萧记保全街三鲜烩面美食城正式开业,其营业面积达4000多平方米,成为萧记发展史上的一座里程碑。
目前,萧记三鲜烩面美食城是一个拥有固定资产近2000万元,在郑州市下设8个直营店,省内周边城市设2个加盟店,总营业面积10000平方米以上,仅郑汴路一个店年纳税额达200余万元的大型餐饮企业。
先后被省、市两级政府命名为“百强私营企业”、“省级风味名店”、“明星企业”、“省先进工会委员会”“省、市纳税先进单位”,2001年12月被中国烹饪协会授牌“中华餐饮名店”,2002年9月被评为国家首批“诚信单位”。
同年被评为省“特级店”、省“质量满意、服务放心单位”,被郑州市政府为“非公有制先进企业”,2004年被评为全国优秀餐饮企业。
2005年“萧记”商标被评为“河南省著名商标”,更进一步树立了萧记在中原人民心中的形象。近几年来先后接待了国家、省、市级领导、新闻媒体、国家卫生检查团、及中、外旅游团队等,受到了社会各界人士的广泛好评。
为了振兴河南豫菜,公司在长期的经营活动中,反复研制,开发名优豫菜,创萧记特色佳肴。在2000年全国第二届“中华名吃”评选活动中,“萧记三鲜烩面”、“萧记羊肉灌汤包”、“酸辣广肚”、“大葱烧海参”、“金珠凤尾虾”、“肉丝带底”、“月牙素水饺”等十个品种获得了“中华名吃”的殊荣,为河南豫菜争得了荣誉;
2002年九月在河南省第三届烹饪大赛中,“萧记清真风味宴”又获得了“金奖名宴”的称号,为振兴河南豫菜做出了积极的贡献。
2004年在“中国(长垣)厨师之乡国际美食节”荣获“美食展台”项目的金奖。2005年在中国烹饪协会第四届理事会上被当选为中国烹饪协会副会长单位。
长期以来,据不完全统计,公司为市民修路、农村改造电网、资助家乡失学儿童、兴建民族学校、慰问交警、资助劳模、助残、爱心献功臣等公益事业捐助了高达100多万元。
2003年被管城区人民政府授予“助残先进单位”称号;2004年被河南省慈善总会授予“热心慈善事业爱心企业”的光荣称号。
郑州晚报、河南日报、大河报、省、市电台、电视台等十几家新闻媒体,相继报道有关“萧记”热衷于社会公益事业,不断做善事的文章就达150多篇。
Zhengzhou Xiaoji pasta Co., Ltd. is located in the east of the center of Zhengzhou. It is adjacent to Zhengdong New Area in the East, Zijingshan road in the west, longhailuo in the South and Jinshui Avenue in the north. In 1986, Xiao cunxing led five employees to set up a canvas tent at the intersection of dongtaikang road and Renmin Road, put on a low table stool, and market the first Xiaoji three delicacies stewed noodles in the city center, which is located in the north side of Erqi tower, the east side of the city department store, and the bustling business district on the west side of the city stadium. In 1988, Xiaoji's operation began to bear fruit, and the small tent was replaced by a 100 square meter store. From 1992 to 1993, in order to meet the needs of the majority of diners, two branches of Jianshe Road opened at the same time opposite the old store. Xiaoji's operation began to take shape and laid a solid foundation for the future development. In 1995, through the investigation of the market consumers, and in connection with the market situation that the catering industry has not yet played a cultural brand in recent years, it invested more than 2 million yuan to build a Zhengzhou Xiaoji three delicacies City, which integrates catering and entertainment, with a business area of more than 2000 square meters and can accommodate more than 500 people to eat at the same time. At the same time, the company formally applied to the state for registration of "Xiaoji" trademark and the establishment of "Zhengzhou Xiaoji pasta Co., Ltd.". In 1997, it invested more than 1 million yuan to expand two star luxury private rooms in the food city. Its facilities, environment and services are first-class. It often receives members from central, provincial and municipal leaders, foreign tourism groups and national health inspection teams. In 1999, Zhengzhou Dongming Road branch opened. In order to display the corporate image, please design the regional emblem for Hong Kong and Macao, Xiao Hong, a famous designer of the regional flag, and officially use the logo designed by Xiao Ji. In the same year, apply to the state for registration, laying a foundation for the development of chain operation. In October 2000, in order to expand the production and operation and meet the increasing needs of customers, the food city was completely renovated from the first floor to the seven floors; at the same time, several large banquet halls were added next to the first floor. In 2003, in order to expand its business, Xiaoji decorated the original Guangtai company according to the four-star standard of Henan Province, and became the South Building of Xiaoji three delicacies stewed noodles food city. So far, Xiaoji pasta Co., Ltd. has completed the capital accumulation process of entrepreneurship, development, expansion, and then expansion, which also makes Xiaoji pasta develop towards banquet style. In 2005, the Sanxian stewed noodles food city of Xiaoji preservation street was officially opened, with a business area of more than 4000 square meters, becoming a milestone in the development history of Xiaoji. At present, Xiaoji Sanxian stewed noodles food city is a large catering enterprise with fixed assets of nearly 20 million yuan, 8 Direct stores in Zhengzhou City, 2 franchise stores in the surrounding cities of the province, with a total business area of more than 10000 square meters, and only one store in Zhengbian road has an annual tax payment of more than 2 million yuan. It has been named "top 100 private enterprises", "provincial famous flavor stores", "star enterprises", "provincial advanced trade union committee" and "provincial and municipal advanced tax payers" by the provincial and municipal governments. In December 2001, it was awarded "China famous restaurant" by China Cuisine Association, and in September 2002, it was rated as the first batch of "honest units" by the state. In the same year, it was rated as provincial "super store", provincial "quality satisfaction and service assurance unit", Zhengzhou municipal government as "advanced non-public enterprise", and national excellent catering enterprise in 2004. In 2005, "Xiaoji" trademark was awarded as "famous trademark of Henan Province", which further established the image of Xiaoji in the Central Plains people's mind. In recent years, it has received national, provincial and municipal leaders, news media, national health inspection team, Chinese and foreign tourism teams, etc., and has been widely praised by people from all walks of life. In order to revitalize Henan Yucai, in the long-term business activities, the company has repeatedly developed and developed famous and excellent Yucai, creating Xiaoji special dishes. In the second national "Chinese famous food" selection activity in 2000, ten varieties of "Chinese famous food" won the honor of "Chinese famous food", such as "Xiaoji three delicacies stewed noodles", "Xiaoji mutton soup dumpling", "hot and sour broad stomach", "braised sea cucumber with Scallion", "golden pearl and phoenix tail shrimp", "shredded pork with bottom", "yueyasu dumpling". In September 2002, they won the honor of Henan Yucai; in September 2002, they won the third prize in Henan Province "Xiaoji halal flavor feast" won the title of "Golden Award banquet" in the cooking competition of the th session, and made positive contributions to the revitalization of Henan Yucai. In 2004, he won the gold medal of "food stand" project in "China (Changyuan) chef's hometown International Food Festival". In 2005, he was elected as vice president unit of China Cuisine Association at the fourth council of China Cuisine Association. For a long time, according to incomplete statistics, the company has contributed more than 1 million yuan to public welfare undertakings such as road construction, rural power grid reconstruction, support for out of school children in their hometown, construction of ethnic schools, sympathy for traffic police, support for model workers, disability assistance, and contribution of love. In 2003, it was awarded the title of "advanced unit for helping the disabled" by the people's Government of the city under administration; in 2004, it was awarded the honorable title of "enthusiastic charity and caring enterprise" by Henan Charity Federation. More than a dozen news media, including Zhengzhou evening news, Henan Daily, Dahe news, provincial and municipal radio and TV stations, have reported more than 150 articles about "Xiaoji" who is keen on social public welfare undertakings and keeps doing good deeds.
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