云岭果乡品牌怎么样 申请店铺
云岭果乡是上海添图集团旗下一家专注于水果及水果制品、生鲜零食、果饮制品等复合业态的流转、加工、销售于一体的健康新零售水果连锁品牌,总部位于上海。
品牌前身为成立于2014年1月的华诚果业,是上海本土集果品生产、批发、配送、零售为一体的水果服务企业。
响应国家“便民菜篮子工程”号召,云岭果乡始终秉持“让好吃的水果走进每一家”的企业使命,立足水果行业,依托完善的全球鲜果供应链、独立研发的大数据分析系统、城市级万级平方仓库及冷链物流运营体系,重新梳理和构建出水果销售行业数字化、精细化运营的管理平台。
一直以来,云岭果乡始终致力于水果标准化与品牌化的建设,注重良好的客户体验。公司汇集全球水果产业链,截止目前已拥有100+家世界各地的水果直供基地、超万亩合作果园,甄选源头好果产地直供,全程监控冷链网络高效配送,以保证水果的新鲜、美味、营养与优价。
在互联网+的时代大背景下,云岭果乡借助新零售的发展契机,创新地打造出线上线下相融合的全新商业模式,并结合社区运营、人工智能手段、技术培训及品牌经营管理,为合作伙伴提供从供应链、采购、仓储、陈列、产品结构、定价、包装、配送、营销设计、人员管理、线上线下营销的一站式贴心服务,无需经验,无需技术即可共享创富共赢的新“钱”景!
企业使命:让好吃的水果走进每一家
企业愿景:新鲜水果专家
品牌宣传语:家乡的水果就在你身边
Yunling Guoxiang is a new healthy retail fruit chain brand under Shanghai Tiantu group, which focuses on the circulation, processing and sales of fruit and fruit products, fresh snacks, fruit drinks and other complex business forms. Its headquarter is located in Shanghai. The predecessor of the brand is Huacheng fruit industry established in January 2014. It is a local fruit service enterprise integrating fruit production, wholesale, distribution and retail in Shanghai. In response to the call of the national "convenient vegetable basket project", yunlingguoxiang always adheres to the enterprise mission of "let delicious fruits come into every family", based on the fruit industry, relying on the perfect global fresh fruit supply chain, independently developed big data analysis system, city level 10000 square warehouse and cold chain logistics operation system, and reorganizes and constructs the digital and refined fruit sales industry Management platform of operation. For a long time, Yunling Guoxiang has been committed to the construction of fruit standardization and branding, focusing on a good customer experience. The company gathers the global fruit industry chain, so far, it has more than 100 fruit direct supply bases around the world, more than ten thousand mu of cooperative orchards, selects the source of good fruit direct supply, monitors the efficient distribution of cold chain network throughout the whole process, so as to ensure the fresh, delicious, nutritious and high price of fruit. In the era of Internet plus, Yunling fruit Township, with the opportunity of new retail development, innovatively creates a new business model that integrates offline, offline and offline integration, and combines community operation, AI, training and brand management to provide partners with supply chain, procurement, storage, display, product structure, pricing, packaging, distribution, marketing design, and people. Staff management, online and offline marketing of one-stop intimate service, no experience, no technology is needed to share the new "money" scene of creating wealth and win-win! Corporate mission: let delicious fruit into every corporate vision: fresh fruit expert brand slogan: home fruit is right beside you
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