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中国国内运动眼镜市场的先行者——高特（OUTDO）从2003年诞生的那一刻起，便坚定不移走品牌之路。

在品牌创建初期，高特立足为亚洲人士量身定做运动眼镜，推广优质、健康的生活理念。不管是设计研发、生产控制还是售后服务上，高特始终用品牌的思想来诠释每一副运动眼镜。

2005年，高特运动眼镜占据了国内500多家户外专业店；

2008年，高特进军眼镜行业，短短一年时间，便迅速站立在国内各个城市主要眼镜店，取得了骄人的销售业绩；同期高特打入国际市场，在30多个国家均有销售高特运动眼镜。

2009年，高特携手视光行业巨人美国PPG工业有限公司联合推出装有NXT爱视德太阳镜片的眼镜；

2010年，高特开始进军儿童运动眼镜行列，并开始在米兰国际眼镜展亮相。如今，高特运动眼镜以“运动创造时尚”的经营理念正步步迈向世界名流运动眼镜品牌的行列。

高特作为目前国内优质运动眼镜品牌之一，成立至今，坚持以高品质和创新设计为理念，以专业为诉求，矢志不渝地推动国内户外运动的发展。2005年底，高特与诚益光学，成立了D&F运动眼镜研发、生产到销售的自主，使产品的功能和品质有了质的提升。新的高特在产品的定位上，以人性化的设计为诉求，以科技和创新为手段，提倡健康向上的生活方式。

Outdo, the pioneer of China's domestic sports glasses market, has unswervingly taken the road of brand since its birth in 2003. At the beginning of the brand establishment, goto based on tailored sports glasses for Asian people, promoting the concept of high quality and healthy life. No matter in design and development, production control or after-sales service, Goth always interprets every pair of sports glasses with the idea of brand. In 2005, goto sports glasses occupied more than 500 professional outdoor stores in China; in 2008, goto entered the glasses industry, and within a short period of one year, it quickly stood in the main glasses stores in various cities in China, and achieved remarkable sales performance; at the same time, goto entered the international market, and sold goto sports glasses in more than 30 countries. In 2009, garter and PPG Industry Co., Ltd. jointly launched the spectacles equipped with NXT estede sunglasses; in 2010, garter began to enter the ranks of children's sports glasses, and began to appear in Milan International glasses exhibition. Nowadays, with the business philosophy of "sports create fashion", goto sports glasses is stepping into the ranks of world famous sports glasses brands. As one of the high-quality sports glasses brands in China, since its establishment, goto insists on the concept of high-quality and innovative design, the demand of specialty, and unswervingly promotes the development of domestic outdoor sports. At the end of 2005, goto and Chengyi optics established the independent R & D, production and sales of D & F sports glasses, which improved the function and quality of the products. In terms of product positioning, the new high tech advocates a healthy and upward life style with humanized design as its demand and technology and innovation as its means.

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