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武汉盛大神农生物工程有限公司(以下简称盛大生物),成立于2005年5月18日,是一家专业从事植物营养制剂的研发、生产、销售于一体的科技型企业,公司总部坐落在风景秀丽的南湖畔学府华中农业大学。公司拥有农业高校的硕士研究生组建的研发技术团队,同时依托中众多高校核心专家教授,拥有各类肥料技术20多项。
2008年盛大生物成立了全资控股的生产型企业一一武汉阿播罗农业科技有限公司,该公司目前拥有粉剂、水剂、颗粒剂等多条生产线,严格按照国际质量管理体系组织生产。盛大生物产品体系经过10来年的发展及市场检验,不断丰盈,产品质量及效果得到了市场的认可。
在激烈的市场竞争中,公司显示出雄厚的营销实力。以华中科技大学营销管理硕士为核心,华中农业大学、中国科学院等高校多位技术及营销高级人才组成的核心营销团队,专业素质过硬,执行彻底,创造了农资行业营销的多个奇迹。目前,公司销售网络覆盖到全国17个省份,县级代理商发展到300多位,年销售额连续多年以50%-100%速度递增。
2013年,盛大生物“绿舟”新型功能肥项目面向全国启动,拉开了公司进军新型功能肥料的序幕, “绿舟”上市以来,凭着“省肥料、省人工、增产量”的三大核心优势,用实实在在的田间效果不断征服各地经销商和农户,“绿舟”代理权也成为农资经营界炙手可热的财富新宠。盛大生物正在朝着“中国新型肥料企业”的宏伟目标稳步迈进。
目前公司市场版图已经扩展至全国80%以上有效农业省份,并基本实现了微肥产品的布局,产品市场占有率和影响率逐年扩大,微肥品牌的地位在不断夯实。同时,“绿舟”功能肥在湖北、安徽、江苏、湖南、江西、广西等核心市场不断突破,公司在新型功能肥领域实现稳步推进。未来,公司将在巩固、加强现有市场的基础之上,进一步提升技术研发、产品开发、市场营销及服务水平,实现公司战略目标。
Wuhan Shanda Shennong Bioengineering Co., Ltd. (hereinafter referred to as Shanda Biology), founded on May 18, 2005, is a scientific and technological enterprise specializing in the research, development, production and sales of plant nutrition preparations. The company's headquarters is located in Huazhong Agricultural University, a beautiful South Lake University. The company has a research and development technology team established by the master's degree students of agricultural universities, and has more than 20 kinds of fertilizer technology relying on the core experts and professors of many universities. In 2008, Shanda biology established a wholly-owned production enterprise, Wuhan arboro Agricultural Technology Co., Ltd., which currently has multiple production lines such as powder, water agent and granule, and organizes production in strict accordance with the international quality management system. Shanda biological product system has been developed and tested in the market for more than 10 years, and has been constantly enriched. The product quality and effect have been recognized by the market. In the fierce market competition, the company shows strong marketing strength. With the master of marketing management of Huazhong University of science and technology as the core, the core marketing team composed of a number of technical and marketing senior talents from Huazhong Agricultural University, Chinese Academy of Sciences and other universities has excellent professional quality and thorough implementation, which has created many miracles in the marketing of agricultural materials industry. At present, the company's sales network covers 17 provinces in the country, and the county-level agents have developed to more than 300. The annual sales volume has increased by 50% - 100% for many years in a row. In 2013, Shanda biological "green boat" new functional fertilizer project was launched nationwide, which started the company's march into new functional fertilizer. Since the "green boat" came into the market, with the three core advantages of "saving fertilizer, saving labor and increasing production", it has constantly conquered dealers and farmers all over the country with its practical field effect. The agency right of "green boat" has become a hot topic in the field of agricultural materials management The new darling of wealth. Shanda bio is making steady progress towards the grand goal of "China's new fertilizer enterprise". At present, the market territory of the company has been expanded to more than 80% of the effective agricultural provinces in China, and the layout of micro fertilizer products has been basically realized. The market share and influence rate of products have been expanded year by year, and the position of micro fertilizer brand has been continuously consolidated. At the same time, "green boat" functional fertilizer in Hubei, Anhui, Jiangsu, Hunan, Jiangxi, Guangxi and other core markets continue to break through, the company in the field of new functional fertilizer to achieve steady progress. In the future, on the basis of consolidating and strengthening the existing market, the company will further improve the level of technology research and development, product development, marketing and service, and achieve the company's strategic objectives.
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