解百纳品牌怎么样 申请店铺

解百纳，张裕旗下知名干红葡萄酒品牌，始于1892年，致力于葡萄酒-红酒生产销售专业厂商

上世纪三十年代，兼任张裕经理的中国银行行长徐望之先生，为公司新研制的一款“葡萄酒”研究定名，决定秉承张裕创始人张弼士倡导的“中西融合”理念，取“携海纳百川”之意，将这款葡萄酒命名为“解百纳干红”。“解”的意思就是“能够”、“会”。从那时开始，“解百纳干红”就成了张裕的核心子品牌。

近百年来，张裕解百纳一直见证着中国葡萄酒业的发展，推动着世界葡萄酒文化的进步。随着“健康饮酒”概念的普及，葡萄酒如今已成为酒饮料的新宠。说到葡萄酒，我们可能听说过一个地名法国波尔多。其实，在我国，也有“东方的波尔多”——烟台。中国烟台土地肥沃，气温、日照量、降雨量、湿度都非常适宜酿酒葡萄的生长。葡萄酒的品质首先取决于葡萄质量，随着中国葡萄酒业的发展，烟台在世界葡萄酒城中的地位越来越突出。在烟台葡萄酒城崛起的背后，张裕一直专注于整个葡萄酒业的发展。如今，在品过五花八门的洋葡萄酒之后，再品张裕解百纳，品酒者会说：“还是我们自己的葡萄酒更好”。

1892年，爱国侨领张弼士先生为了实现 实业兴邦 的梦想，先后投资300万两白银在烟台创办了 张裕酿酒公司 ，中国葡萄酒工业化的序幕由此拉开。

Cabernet, a famous brand of dry red wine under Zhang Yu's banner, started in 1892. Xu Wangzhi, President of the Bank of China who was also the manager of Zhang Yu, devoted himself to the professional manufacturer of wine production and sales in the 1930s, named a newly developed "wine" for the company. He decided to adhere to the concept of "integration of China and the west" advocated by Zhang Bishi, the founder of Zhang Yu, and take the concept of "bringing together Haina 100" Sichuan means "Cabernet Sauvignon". "Jie" means "can" and "will". Since then, "Cabernet" has become the core sub brand of Changyu. In the past hundred years, Cheung Yu Cabernet has been witnessing the development of Chinese wine industry and promoting the progress of world wine culture. With the popularization of the concept of "healthy drinking", wine has become a new favorite of alcoholic beverages. When it comes to wine, we may have heard of a place named Bordeaux, France. In fact, in China, there is also "Bordeaux in the East" - Yantai. Yantai, China, has fertile land. The temperature, sunshine, rainfall and humidity are all very suitable for the growth of wine grape. The quality of wine first depends on the quality of grapes. With the development of Chinese wine industry, Yantai has become more and more prominent in the world wine city. Behind the rise of Yantai wine city, Changyu has been focusing on the development of the whole wine industry. Now, after tasting a variety of foreign wines, and then Changyu Cabernet, the wine taster will say, "our own wine is better.". In 1892, Mr. Zhang Bishi, the patriotic overseas Chinese leader, invested 3 million liang of silver in Yantai to establish Zhangyu winemaking company in order to realize the dream of prospering the country through industry. The prelude of wine industrialization in China started from this.

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