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桂香村在糕点行业中的票数：622 更新时间：2026-01-24

桂香村是哪个国家的品牌？「桂香村」是北京桂香村食品有限公司旗下著名品牌。该品牌发源于北京市，由创始人刘德起在1995-12-11期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

外推网助力桂香村品牌出海！将品牌入驻外推网，定制桂香村品牌推广信息，可以显著提高桂香村产品曝光，简直是跨境电商爆单神器！目前仅需1000元/年哦~

桂香村1916年由江浙迁京，其自产自销的南味食品均具浓郁的江南特色，在北京人的心目中有不可替代的地位。

桂香村自1916年在西单北大街白庙胡同口挂牌营业，江苏常州人朱有清不仅把制作南味食品的精湛技艺带来，而且以其灵活的经营头脑大量采购江浙闽粤桂的土特产品如火腿腊肉、茹茵笋干、燕窝海参、桂花南糖，南味食品。另外在店堂的装潢上也是别具一格，力图体现江南特色，售货员的工装为统一白色长衫，透着精神、利落。一时间，桂香村一度名声大噪。旧载“凡场面上往来之物，都奔桂香村……”，当时繁荣景象可见一般。

随着岁月推移企业几易其手，其中一任老板娘嗜赌，家业几乎败尽，幸得老板清理桂香村花坛时意外发现十枚金戒指，才使得柳暗花明，一直维持下去，但由于日寇侵华和国内战乱，政治混乱，经济萧条，桂香村已奄奄一息，当时在市政府供职的雷绍禹瞅准商机以八百大洋将其盘下。

解放后，特别是1954年实现了公私合营，由于桂香村食品开始进入寻常百姓家以后，产品需求量激增，于是桂香村号一面扩大经营规模，以免改革生产技术并逐步使自产产品系列化，其中桂香村糕点制作以南味为主，集烘烤、蒸煮、油炸等工艺大全，充分体现出高超的技艺。烘烤类的牛舌饼、果酱合、徽州麻饼、鲜玫瑰酥皮、状元并以其精湛的工艺，因其甜咸椒麻的口味赢得了几代人的青睐，是部优产品，又如鲜玫瑰酥皮，其原料采自妙峰山食用花卉基地，无公害培植的鲜玫瑰花。产品集京式、广式、苏式、滇式之大成，其中三潭映月、麻芸素月等优质产品每年问津者络绎不绝。其他像蒸煮类的宁波汤圆、嘉兴粽子、百年年糕、南豆、油炸类的萨其玛、蜜供、排叉等应节产品往往争相购买队者若长龙。再如熟食及小食品类产品也同样为众多顾客特别是南方籍顾客所喜爱。近年来，桂香村还成功挖掘了咖喱饺、炒榲桲等传统产品。

Guixiang village was moved from Jiangsu and Zhejiang to Beijing in 1916. The Southern food produced and sold by Guixiang village has strong characteristics of Jiangnan, and has an irreplaceable position in the minds of Beijingers. Guixiang village has been listed in Baimiao hutongkou, Xidan North Street since 1916. Zhu Youqing, a native of Changzhou, Jiangsu Province, not only brought the exquisite skills of making Southern food, but also purchased a large number of local products from Jiangsu, Zhejiang, Fujian, Guangdong and Guangxi with his flexible business mind, such as Huo leg bacon, Ru Yin dried bamboo shoots, YANWO sea cucumber, Guihua Nantang and Southern food. In addition, the decoration of the shop is also unique, trying to reflect the characteristics of the south of the Yangtze River. The work clothes of the salesmen are uniform white long shirts, which are full of spirit and neat. For a time, Guixiang village was once famous. As the old saying goes, "everything on the scene goes to Guixiang village..." At that time, the prosperity can be seen in general. As time went by, the enterprise changed its hands. One of the landlords was fond of gambling and almost lost her family business. Fortunately, when the boss cleaned up the flower beds in Guixiang village, he found ten gold rings by accident, which made Guixiang bright and bright all the time. However, due to the Japanese invasion of China and the domestic war, political chaos, economic depression, Guixiang village was dying. Lei Shaoyu, who worked in the municipal government at that time, looked for business opportunities Eight hundred oceans set it. After the liberation, especially in 1954, the public-private joint venture was realized. Since the Guixiang village food began to enter the common people's home, the demand for products increased sharply. So the Guixiang village expanded its business scale to avoid the reform of production technology and the gradual serialization of self-produced products. Among them, the Guixiang village pastry production mainly focuses on Southern flavor, and integrates baking, cooking, frying and other technologies, which fully reflects the superb Skill. The roasted niutongbing, jam combination, Huizhou Ma cake, fresh rose crisp skin and champion won the favor of several generations for their sweet, salty, pepper and hemp taste. They are ministerial products, such as fresh rose crisp skin. Their raw materials are from the Miaofengshan edible flower base and the pollution-free cultivation of fresh roses. The products are set in Beijing style, Guangzhou style, Soviet style and Yunnan style, among which the high-quality products such as Santan yingyue and Ma yunsuyue are constantly visited every year. Other products such as Ningbo Tangyuan, Jiaxing zongzi, century old rice cake, Nandou, deep fried Sakima, honey offering, fork arranging and so on are always competing to buy long queues. In addition, cooked food and small food products are also loved by many customers, especially southern customers. In recent years, guixiangcun has also successfully excavated traditional products such as curry dumplings and fried oysters.

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