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湖南瑞兹家居科技有限公司为长沙锐智实业有限公司旗下全次子公司，成立于2001年，自成立之日起就确定了走至爱品牌的发展路线。经过近十年的运作，公司几大至爱品牌在各自的目标市场拥有很高的市场占有率。

拥有自主品牌“REAZ瑞兹”“RUOMY若米”“的确”“好心情”四大品牌，“REAZ瑞兹、的确”定于高端市场，走商场及专卖店渠道：“RUOMY若米、好心情”定位于大众消费市场，以社区店和店中店为主渠道。先进的品牌运营思路、准确的品牌定位，以及公司强大的研发和营销团队，使公司在软家居行业迅速异军突起，销售额连年高速增长，市场占有率迅速扩大，已成为中国软家居行业的知名企业。

Hunan Ruiz Home Technology Co., Ltd. is a subsidiary of Changsha Ruizhi Industry Co., Ltd. It was founded in 2001. Since its establishment, it has decided to take the development route of the favorite brand. After nearly ten years of operation, several favorite brands of the company have a high market share in their respective target markets. There are four brands of "REAZ", "RUOMY", "really" and "in a good mood". "REAZ" is set in the high-end market and takes the channel of shopping malls and exclusive stores: "RUOMY" and "good mood" are positioned in the mass consumer market, with community stores and stores in stores as the main channel. Advanced brand operation ideas, accurate brand positioning, and the company's strong R & D and marketing team have made the company rise rapidly in the soft home industry, with high-speed sales growth year after year and rapid expansion of market share. It has become a well-known enterprise in China's soft home industry.

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