欣珂馨品牌怎么样
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安徽珂欣茧业有限公司，位于六安市东部素有“桑蚕之乡”美誉的金安经济开发区，东依省会合肥市、北临新桥国际机场。境内沪陕高速、宁西、合武铁路横穿全镇，淠史杭总干渠自西向东流经镇区，拥有大别山区17万亩优质桑园基地。公司现有制绵车间、家纺车间、蚕茧收购站、合作社等实体。实现贸、工、农一体化。拥有现代化生产厂房6000平方米，是安徽省较早一家拥有1000多平方米以“健康、养生、温馨、时尚”为主题的丝绸健康生活馆。
公司专业制造以“馨丝缘、欣珂馨”为品牌的丝绵、真丝床上用品、蚕丝被、蚕砂保健枕等系列真丝产品。目前，公司已成为皖西地区较大的蚕丝被及丝绸家纺制品生产企业之一，年生产优质精品蚕丝被达十万条、蚕砂保健枕一万件，年丝绵产量1000吨，实现年销售收入1.25亿元。公司打造以“馨丝缘、欣珂馨”真丝家纺品牌为核心，坚持科技创新发展战略，走产、学、研一体化发展之路，不断丰富传统真丝产品的科技内涵。在全国大中城市新建一百多家产品专卖店，其品牌理念是为世界各国的消费者提供“温馨、时尚、健康、低碳”的居家生活健康用品。
公司将继续扩大建立优质蚕桑种植基地，保障原料的天然绿色品质。开展丝绸产品的生态深加工技术研究、功能性蚕丝被及其产品的加工技术，不断提升产品科技含量和企业核心竞争力。公司坚持走“产品多元化”道路，产品的品种拓展到蚕丝被套、真丝服装、围巾、真丝睡衣等系列产品，以此来满足不同人群的健康生活需求。通过参加各种展会、与同行及消费者交流等途径获取流行的资讯信息，更好地充实产品的设计和新品的开发。以独特、新颖的品牌营销战略，采用加盟连锁的营销方式扩大品牌的影响力，筹备成立自营进出口公司，逐步形成“立足华东、面向全国、走向海外”的销售网络。
Anhui Kexin cocoon industry Co., Ltd. is located in Jin'an Economic Development Zone, known as the "hometown of silkworms" in the east of Lu'an City, with the capital of Hefei City in the East and Xinqiao International Airport in the north. Shanghai Shaanxi Expressway, Ningxi railway and Hefei Wuhan Railway run across the whole town. Pishihang main canal flows through the town from west to East. It has 170000 Mu high-quality mulberry base in Dabie Mountain area. The company has cotton making workshop, home textile workshop, cocoon purchasing station, cooperative and other entities. Realize the integration of trade, industry and agriculture. With 6000 square meters of modern production plant, it is an earlier silk health life Museum in Anhui Province with more than 1000 square meters and the theme of "health, health, warmth and fashion". The company specializes in manufacturing a series of silk products such as silk sponge, silk bedding, silk quilt, silk sand health pillow with the brand of "Xin Si Yuan, Xin Ke Xin". At present, the company has become one of the largest manufacturers of silk quilt and silk home textile products in Western Anhui, with an annual production of 100000 high-quality silk quilt, 10000 silk health pillows, an annual silk production of 1000 tons, and an annual sales revenue of 125 million yuan. The company focuses on "xinxiyuan, xinkexin" Silk home textile brand, adheres to the development strategy of scientific and technological innovation, takes the road of integrated development of production, learning and research, and constantly enriches the scientific and technological connotation of traditional silk products. More than 100 new product stores have been built in large and medium-sized cities in China. The brand concept is to provide consumers around the world with "warm, fashionable, healthy and low-carbon" household health products. The company will continue to expand the establishment of high-quality sericulture planting base to ensure the natural green quality of raw materials. To carry out the research on the ecological deep processing technology of silk products, the processing technology of functional silk quilt and its products, and constantly improve the technological content of products and the core competitiveness of enterprises. The company adheres to the road of "product diversification", and the product varieties are expanded to silk quilt covers, silk clothing, scarves, silk pajamas and other series of products, so as to meet the healthy life needs of different groups of people. Through participating in various exhibitions, communicating with peers and consumers, we can get popular information and better enrich the design of products and the development of new products. With a unique and novel brand marketing strategy, the marketing mode of franchising chain is adopted to expand the influence of the brand, the self-supporting import and export company is planned to be established, and the sales network of "based in East China, facing the whole country and going overseas" is gradually formed.
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