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2015年12月，海尔联手日本JRM研究所联合成立实验室，宣布进军智能洁身器（马桶盖）行业。

“凭借海尔U+平台资源优势、日本JRM研究所权威技术保障，中国智能洁身器的雄起指日可待！”家电行业专家对海尔进入智能洁身器领域颇为振奋。在外资品牌水土不服、国产品牌先天不足的背景下，海尔携强势资源和技术趋入，势必改写国人对智能洁身器产品的认知和消费趋向。

In December 2015, Haier joined hands with JRM Research Institute of Japan to set up a laboratory and announced to enter the intelligent body cleaner (toilet cover) industry. "With Haier's U + platform resource advantages and the authoritative technical support of JRM Research Institute in Japan, the rise of China's intelligent body cleaner is just around the corner!" Experts in home appliance industry are very excited about Haier's entry into the field of intelligent body cleaners. Under the background of foreign brands' acclimatization and domestic brands' inborn shortage, Haier, with its strong resources and technology, is bound to rewrite Chinese people's cognition and consumption trend of intelligent body cleaner products.

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