娇子品牌怎么样 申请店铺
始于1995年,中国烟草总公司的全资子公司,知名中式卷烟知名品牌,主打中高端市场的国产雪茄,其“龙涎香”品类开创中式卷烟高端领域新品类
四川中烟工业有限责任公司,成立于2015年11月8日,隶属于国家烟草专卖局,是中国烟草总公司的全资子公司,公司下辖成都、什邡、绵阳、西昌四个卷烟厂,长城雪茄烟厂及四川三联卷烟材料有限公司,主要有“娇子”等卷烟品牌和“长城”等雪茄烟品牌,公司秉承“正直豁达、智慧精微”的“宽窄”品牌文化理念,坚持解放思想、改革创新、转变作风、真抓实干,努力为行业改革发展和地方经济社会进步做出应有的贡献。
四川烟草工业有限责任公司位于西昌市青棡林路,工厂于1985经国务院特批,投资2249万元建立,属于国家计划内卷烟加工企业。2004年7月,与原成都卷烟厂重组成为成都卷烟厂西昌分厂。2006年6月,川渝中烟工业公司组建四川烟草工业有限责任公司,西昌分厂成为川烟工业公司所属生产厂。目前,西昌分厂固定资产共3.85亿元,厂区占地面积215亩。
娇子创牌于1995年底,系川渝中烟工业公司的品牌。川渝中烟工业公司是烟草行业较早的跨省大型卷烟工业企业,拥有卷烟生产计划271.4万箱,总资产达150亿元,2008年销售收入达262.65亿元,实现税利总额134.5亿元。
“娇子”品牌历经10余载,定位于中高端市场,一直致力于高端品牌形象的塑造和培育,产品覆盖价位广,品牌结构成熟,增长势头强劲,目标是成为具有百万箱规模的中国烟草品牌。多年来持续不断的品牌形象塑造、传播与产品的市场拓展相辅相成,累积形成了品牌独特的精英文化内涵、形象资产和文化积淀,以及品牌核心的精英消费群体。
Since 1995, the wholly-owned subsidiary of China National Tobacco Corporation, a well-known brand of Chinese cigarettes, and a domestic cigar mainly in the middle and high-end market. Its "ambergris" category has created a new product in the high-end field of Chinese cigarettes Sichuan China Tobacco Industry Co., Ltd., which was founded on November 8, 2015, under the State Tobacco Monopoly Bureau, is a wholly-owned subsidiary of China National Tobacco Corporation It has jurisdiction over four cigarette factories in Chengdu, Shifang, Mianyang and Xichang, Changcheng cigar factory and Sichuan Sanlian cigarette Material Co., Ltd., mainly including "Jiaozi" and "Changcheng" and other cigarette brands. The company adheres to the "broad and narrow" brand culture concept of "integrity, openness, wisdom and refinement", adheres to emancipating the mind, reform and innovation, changing the style, focusing on practical work and striving for the industry Reform and development and local economic and social progress have made due contributions. Sichuan Tobacco Industry Co., Ltd. is located in Qinglin Road, Xichang City. The factory was specially approved by the State Council in 1985, with an investment of 22.49 million yuan. It is a national planned cigarette processing enterprise. In July 2004, it was reorganized into Xichang Branch of Chengdu cigarette factory with the former Chengdu cigarette factory. In June 2006, Sichuan Chongqing Zhongyan Industry Co., Ltd. established Sichuan Tobacco Industry Co., Ltd. and Xichang Branch became the production plant of Sichuan Tobacco Industry Co., Ltd. At present, Xichang Branch has a total fixed assets of 385 million yuan, covering an area of 215 mu. Jiaozi was established at the end of 1995 as a brand of Sichuan Chongqing Zhongyan Industrial Co., Ltd. Sichuan Chongqing Zhongyan Industrial Co., Ltd. is an early trans provincial large-scale cigarette industrial enterprise in the tobacco industry. It has a cigarette production plan of 2.714 million cases, a total asset of 15 billion yuan, a sales revenue of 26.265 billion yuan in 2008, and a total tax revenue of 13.45 billion yuan. "Jiaozi" brand has been positioned in the middle and high-end market after more than 10 years. It has been committed to the shaping and cultivation of high-end brand image. Its products cover a wide range of prices, its brand structure is mature, and its growth momentum is strong. Its goal is to become a Chinese tobacco brand with a scale of one million boxes. Over the years, continuous brand image building, communication and product market expansion complement each other, accumulating the unique elite cultural connotation, image assets and cultural accumulation of the brand, as well as the core elite consumer groups of the brand.
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