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Changshu Jiangnan livestock and poultry food Co., Ltd. was established in April 1980. It is an agricultural and animal husbandry enterprise with the business of breeding poultry, breeding seedlings and poultry, and production and marketing of cooked vegetables and vegetables. There are more than 220 employees and 30 technicians. The company covers an area of 60 mu, has more than 10000 square meters of production and operation rooms, and has nearly 30 million yuan of fixed assets. In 2000, in the great wave of enterprise system reform, the head office realized a new leap in system reform and brand promotion through a series of measures such as "deepening reform, optimizing structure and upgrading brand level" with the business idea and development strategy of "keeping pace with the times, developing innovation, developing characteristics and upgrading brand". In 2008, the company's sales reached 69 million yuan and profits and taxes reached 5.98 million yuan, Among them, the total sales volume of mayunzhai smoked wax was 37.5 million yuan, and the profits and taxes were 3.8585 million yuan. The income of employees increased significantly, and the cohesion of the enterprise was greatly improved. In the tough environment of fierce market competition and relatively weak enterprise foundation, the company actively guides its employees to carry forward the work style of hard work and dare to do, gather their strength and forge ahead, so that the enterprise will grow from small to large, from weak to strong, and the scale will continue to expand. Now it has developed into a professional cooked food chain enterprise covering an area of 2400 square meters with fixed assets of 18.37 million yuan. In order to meet the needs of production and operation, we increased capital investment and technological transformation, invested more than 1 million yuan, transformed some processing equipment, introduced a vacuum packaging line and microwave sterilization line, and gradually introduced talents to increase the technical content of products. At present, Ma Yongzhai has 12 professional technicians. On the one hand, Ma Yongzhai continued to recover and explore traditional dishes, on the other hand, he continued to innovate products to meet the growing needs of the people. In order to overcome the instability of Changshu traditional specialty and change the situation of poor packaging quality, Ma Yongzhai, the general manager of xunla, completed the development task of Changshu beggar chicken issued by the municipal government, and promoted the quality improvement of a large number of Changshu local specialty. At present, there are more than 70 varieties of Ma Yong Chan products, and a new product, vacuum packed food, has been developed, which has opened up a vast new field for the development of traditional stewed vegetables. Ma Yongzhai, a hundred year old store affiliated to the company, processes stewed vegetables and cooked food with poultry and aquatic products as the main raw materials, carries out chain operation, uses modern marketing methods and strict scientific management. On the one hand, the company recovers and explores traditional dishes, on the other hand, it uses processing technology to improve quality and new product development. At present, the chain stores are all over the city and countryside, with 62 stores and more than 70 kinds of pickles

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