黄记煌品牌怎么样 申请店铺
黄记煌餐饮管理有限责任公司成立于2003年,是一家集餐饮连锁加盟及饮食研究为一体的综合性的餐饮连锁管理企业。现有直营店和加盟店近200家。北京黄记煌商贸有限责任公司负责各直营店、加盟店所需各类专用物资及专用调味品的营销与配送。其顺义分公司是黄记煌专用调味品的生产基地,具有每年供应500家以上加盟店所需黄记煌专用调味品的生产能力,产品已通过QS认证。
旗下核心品牌黄记煌三汁焖锅创始人黄耕先生出身于美食世家,从事餐饮行业30余年,2003年根据祖传御膳名肴香辣汁鱼改良的黄记煌三汁焖锅正式推向市场,并取得了国家商标局的注册商标认定。先后荣获全国绿色餐饮企业、中华名火锅、中国餐饮连锁服务满意度首选品牌。
北京黄记煌餐饮管理有限责任公司总部设在北京大兴,机构设有九个职能部门:市场总部、营运总部、配送总部、综合办公室、企划部、厨务部、财务部、培训学校、生产中心;四个中心:客户服务中心、信息管理中心、生产研发中心和配送服务中心;两个配销基地:西红门、顺义;一个培训学校。总公司下辖八个全资子公司。北京黄记煌商贸有限责任公司负责各直营店、加盟店所需各类专用物资及专用调味品的营销与配送。北京公司、天津公司、深圳公司、兰州公司、西安公司、武汉公司、上海公司七个区域管理公司负责各区域的市场开拓与管理,建立了市场部、营运部、配送部一体化管理网络。北京黄记煌餐饮管理有限责任公司顺义分公司是黄记煌专用调味品的生产基地,实现了工业化生产作业,是集熬制、灌装和包装为一体的大型现代化生产中心,具备供应加盟体系所需黄记煌专用调味品的生产能力,产品已通过QS认证。
黄记煌的操作模式符合了中国餐饮发展的大趋势,符合我国当前环境友好型与资源节约型社会建设以及食品安全的需求。同时,它以中式餐饮的文化底蕴融汇西式快餐的标准化模式,形成标准、统一、绿色、环保的新局面,实现了传统与现代、中餐与西餐、营养与低碳的完美结合;“三无理念”(无油烟、无厨师、无原材料重复使用)的推行,使得该餐饮形式具备极强的复制性。随着品牌的发展与壮大,黄记煌已彻底摒弃了发展初期中餐街边店的低端形象,品牌影响力与形象感染力使得众多地产商纷纷前来合作,万达广场、天地广场、凯德广场、东方广场等著名综合性商贸中心的入驻,专业设计公司的量身打造以及iPad电子点餐器等各种时尚元素的运用,使得黄记煌品牌实现华丽转身,成为引领中餐时尚的弄潮儿。
“黄记煌三汁焖锅”为黄记煌主营菜品,其美味、营养源于秘方配制。黄记煌的秘方继承了中国医学“药食同源”的传统理论,不仅注重食材与食材的配比,也注重食材与药性的配比。董事长黄耕先生在祖传御膳的基础上,将传统药膳的滋补理论与现代饮食的养生理论相结合,采用几十种中药及香料研制成底油、药酒、药料及七大系列调味汁。烹调方法独家创新,在传承传统烹饪技法的基础上融入新的人文理念,将传统的“焖”制烹饪方式运用到现代餐饮中,锅中不加水,完全靠食物自身的水分将食材焖熟,这样不仅很好地保存了食物的营养成分,也使锅中多种食材保持各自原味,使一锅美食达到营养均衡、鲜香绵嫩的完美效果。经过营养学家、中医药专家、标准化专家鉴定,“黄记煌三汁焖锅”形成技术专利,并制定了相应操作标准,实现了专利与标准的融合与统一。
“黄记煌三汁焖锅”原料的选择与原料之间的搭配均经过科学考究、计算,充分达到营养均衡、鲜香绵嫩的完美效果,并备有酱汁系列、海鲜汁系列、酸椒汁系列、麻辣汁系列四大系列、数十种口味。食客在食用焖锅的同时,还可以加入特制鲜汤涮吃多种肉类及蔬菜。“环保饮食的健康理念,汤汁合一的营养保障”是北京黄记煌餐饮管理有限责任公司的经营宗旨和追求。
Founded in 2003, Huang Jihuang Catering Management Co., Ltd. is a comprehensive catering chain management enterprise integrating catering chain joining and catering research. There are nearly 200 direct stores and franchise stores. Beijing huangjihuang Trading Co., Ltd. is responsible for the marketing and distribution of all kinds of special materials and special condiments required by the direct stores and franchise stores. Its Shunyi branch is the production base of huangjihuang special condiment. It has the production capacity to supply more than 500 franchise stores with the products certified by QS. Mr. Huang Geng, the founder of its core brand huangjihuang three juice stew pot, was born in a family of gourmets and engaged in the catering industry for more than 30 years. In 2003, the improved huangjihuang three juice stew pot was officially launched to the market according to the ancestral imperial cuisine, spicy sauce fish, and obtained the recognition of the registered trademark of the State Trademark Office. Has won the national green catering enterprises, Chinese famous hot pot, Chinese catering chain service satisfaction preferred brand. Beijing huangjihuang Catering Management Co., Ltd. is headquartered in Daxing, Beijing, with nine functional departments: marketing headquarters, operation headquarters, distribution headquarters, general office, planning department, kitchen department, finance department, training school, production center; four centers: customer service center, information management center, production R & D center and distribution Service Center; two distribution bases Place: Xihongmen, Shunyi; a training school. The head office has eight wholly-owned subsidiaries. Beijing huangjihuang Trading Co., Ltd. is responsible for the marketing and distribution of all kinds of special materials and special condiments required by the direct stores and franchise stores. Seven regional management companies, Beijing company, Tianjin company, Shenzhen company, Lanzhou company, Xi'an company, Wuhan company and Shanghai company, are responsible for market development and management in each region, and have established an integrated management network of marketing department, operation Department and Distribution Department. Shunyi branch of Beijing huangjihuang Catering Management Co., Ltd. is the production base of huangjihuang special condiment. It has realized industrial production and is a large-scale modern production center integrating boiling, filling and packaging. It has the production capacity to supply huangjihuang special condiment required by the franchise system. Its products have passed QS certification. Huang Jihuang's operation mode is in line with the general trend of Chinese catering development, and meets the needs of China's current environment-friendly and resource-saving social construction and food safety. At the same time, it integrates the western fast food's standardized mode with the Chinese food's cultural background, forming a new situation of standard, unity, green and environmental protection, realizing the perfect combination of tradition and modern, Chinese food and Western food, nutrition and low carbon; the implementation of "three no ideas" (no lampblack, no chef, no raw material reuse) makes the form of catering highly reproducible. With the development and expansion of the brand, Huang Jihuang has completely abandoned the low-end image of Chinese food street stores in the early stage of development. Brand influence and image appeal make many real estate developers come to cooperate with each other. Wanda Plaza, Tiandi Plaza, Kaide Plaza, Oriental Plaza and other famous comprehensive business centers have settled in, professional design companies have tailored to build and iPad electronic meal ordering device and so on The application of fashion elements makes Huang Jihuang achieve a gorgeous turn and become a trendsetter leading the fashion of Chinese food. "Huangjihuang three juice stew pot" is the main dish of huangjihuang. Its delicacy and nutrition come from the secret recipe. Huang Jihuang's secret recipe inherits the traditional theory of "homology of medicine and food" in Chinese medicine. It not only pays attention to the proportion of ingredients and ingredients, but also to the proportion of ingredients and drugs. Mr. Huang Geng, chairman of the board of directors, based on the ancestral Imperial Diet, combined the nourishing theory of traditional medicinal diet with the health preserving theory of modern diet, and developed base oil, medicinal wine, medicinal materials and seven series of sauces with dozens of traditional Chinese medicine and spices. The cooking method is an exclusive innovation. On the basis of inheriting the traditional cooking techniques, the traditional "stew" cooking method is integrated into the new humanistic concept. The traditional "stew" cooking method is applied to the modern catering. The pot does not add water, and the ingredients are stewed completely depending on the water content of the food itself, which not only well preserves the nutritional ingredients of the food, but also keeps the original taste of various ingredients in the pot, so that a pot of food can reach the nutritional level Balanced, fragrant, tender and perfect effect. Through the identification of nutritionists, TCM experts and standardization experts, the "huangjihuang three juice stewing pot" formed a technical patent, and formulated the corresponding operation standards, realizing the integration and unification of the patent and standard. The selection of raw materials and the collocation of raw materials of "huangjihuang three juice stewing pot" have been scientifically studied and calculated to fully achieve the perfect effect of nutrition balance and fresh, fragrant, tender and tender, and there are four series and dozens of flavors of sauce series, seafood juice series, sour pepper juice series and spicy juice series. When eating stew pot, customers can also add special fresh soup to eat a variety of meat and vegetables. "The healthy concept of environmental protection diet and the nutrition guarantee of soup and juice integration" is the business purpose and pursuit of Beijing huangjihuang Catering Management Co., Ltd.
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