骏怡连锁酒店品牌怎么样 申请店铺

上海优恒酒店管理有限公司，自2009年较早在全国发展酒店连锁加盟，目前已形成全国连锁酒店体系及强大的会员规模。骏怡酒店是公司着重发展战略板块，专注于改造升级单体酒店、实现单体酒店连锁化，树立了新的轻标准连锁酒店标准。

骏怡酒店专注于发现城市的另一面，通过骏怡独特的“发现”设计体系，已经运营的单体酒店在不改变装修的前提下，根据不同城市、不同位置，在设计上融入当地的人、文、景等特色元素，轻度改造升级，让单体酒店既保持原有特色，更焕发品牌调性。让入住骏怡的客人享受连锁酒店品牌安全、舒适保障的同时，拒绝“千店一面”，感受新鲜和惊喜。

市场定位

骏怡酒店是上海优恒酒店管理有限公司着重发展战略板块，专注于改造升级单体酒店，以“轻标准”打造一店一特色，推动单体酒店连锁化。

Shanghai Youheng Hotel Management Co., Ltd. has developed hotel chain in China since early 2009. At present, it has formed a national chain hotel system and a strong member scale. Junyi hotel is the company's focus on the development of strategic plates, focusing on the transformation and upgrading of single hotels, the realization of single hotel chain, and the establishment of a new light standard chain hotel standard. Junyi Hotel focuses on finding the other side of the city. Through its unique "discovery" design system, the single hotel that has been operated integrates local people, culture, landscape and other characteristics in the design according to different cities and different locations without changing the decoration. The single hotel not only maintains the original characteristics, but also radiates the brand tone. Let the guests stay in Junyi enjoy the brand safety and comfort of the chain hotel, while refusing the "one side of a thousand stores", feeling fresh and surprising. Market positioning: Junyi hotel is a strategic part of Shanghai Youheng Hotel Management Co., Ltd., focusing on the transformation and upgrading of single hotels, creating one store and one feature with "light standard", and promoting the chain of single hotels.

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