北京师范大学出版社品牌怎么样 申请店铺

Beijing Normal University Press (Group) Co., Ltd., established in 1980, is the core enterprise of Beijing Normal University Publishing Group. It is a comprehensive publishing house with education publishing as the main body, professional publishing and public publishing as the two wings. It is a comprehensive publishing house with education publishing as the main body, professional publishing and public publishing as the two wings. Over the past 30 years, Beijing Normal University Press has always adhered to the publishing concept of "disseminating scientific truth, promoting educational innovation" and "promoting Chinese culture and sharing world civilization". It has published more than 10000 kinds of books, with a circulation of 1.5 billion volumes, exported nearly 1000 kinds of books and more than 100 kinds of books, accumulated rich publishing resources, and formed a famous book brand in China's publishing, education and academic circles The world enjoys a high reputation. Relying on the disciplinary and academic advantages of Beijing Normal University, a famous university for one hundred years, the publishing house of Beijing Normal University takes the integration, development, provision and service of high-quality educational resources as its tenet, the transformation of book structure as its breakthrough point, constantly improves its core competitiveness, and forms a life-long educational publishing framework with reasonable structure and bright characteristics, covering preschool education, basic education, vocational education and higher education Education, teacher education and other fields have become the research and development base and publishing base of domestic high-quality education resources. The basic education textbook of Beijing Normal University has been widely used in 29 provinces, autonomous regions, municipalities directly under the central government and Macao Special Administrative Region because of its profound research foundation, priority of educational concept, high quality of compilation and professional service level. On the basis of improving the teaching material system of basic education, the publishing house of Beijing Normal University takes "the main Education Science (including psychological science) and humanities, and the capable social science and natural science" as its orientation, vigorously promotes the transformation of the book structure, vigorously develops the teaching materials of Vocational Education and higher education, and achieves remarkable results. As one of the publishing bases of the national secondary vocational education textbooks, the publishing house of Beijing Normal University has undertaken the development of the national planning textbooks of the Ministry of education for moral education, culture, innovation and demonstration of teaching reform and "professional skills" in the new round of national secondary vocational education curriculum reform. More than 100 kinds of Higher Vocational textbooks have been selected into the 12th Five Year Plan textbooks of the Ministry of education. The varieties of textbooks cover preschool education, financial and business There are more than one thousand specialties such as trade, cultural creativity, electronic information and manufacturing, forming a relatively complete professional system, which has been widely praised by teachers and students of vocational colleges. The textbook of higher education, represented by the textbook of colleges and universities in the new century, has a novel content, perfect system and wide application. It has become a high-level textbook covering the main subjects of higher education with "quality + characteristics". Relying on the advantages of the subject of teacher education of Beijing Normal University, Beijing Normal University Press has always focused on publishing high-quality teacher education books, actively participated in the exploration and practice of China's education reform, and quickly reflected the new research results in the field of teacher education. It has published "into the new curriculum: dialogue with curriculum implementers", "interpretation of teacher professional standards", "interpretation of teacher education curriculum standards" and "teacher education essence" A large number of excellent works, such as the product teaching materials, the educator growth series, and the Western teacher education translation series, have been widely concerned by educators. At the same time of constructing the teaching material system of high-quality preschool education, basic education, vocational education, higher education and teacher education, the publishing house of Beijing Normal University vigorously develops the academic works of Education Science (including psychological science) and human science, and becomes one of the publishing bases of the national philosophy and social science achievement library, and publishes a series of books, such as "contemporary Chinese famous family library" and "general history of Chinese education"《 The general history of Chinese art, the history of Chinese art, the history of western aesthetics, the complete works of Qigong, the series of Benjamin's works, the series of Scheler's works and the series of Brecht's works are the representative academic masterpieces, which have become the brand books that are deeply welcomed by academic circles, theoretical circles and readers. At the same time, the structure of new books, revised books and reprinted books is excellent, and the proportion of reprinted books has reached more than 60%, forming a strong market competitiveness, laying a stable foundation for sustainable development. In 2007, after the transformation of the publishing house of Beijing Normal University into an enterprise, it made pioneering efforts and determined to reform the personnel system, distribution system, editing system, printing system, marketing system, operation system and management system in various aspects. The system construction has achieved remarkable results, revitalized, and achieved leapfrog development. Its sales volume, economic scale and publishing capacity rank among the national publishing houses At the top of the list, the profit rate ranks first in the national publishing house. The return on net assets is far higher than the return on net assets after the listing of national publishing and media enterprises, which has achieved the absolute maintenance and rapid appreciation of state-owned assets.

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