FOTON福田汽车品牌怎么样 申请店铺
北汽福田汽车股份有限公司(简称福田汽车)是中国品种最全、规模最大的商用车企业。福田汽车成立于1996年8月28日,1998年6月在上海证券交易所上市,股票代码600166。现有资产300多亿元,员工近4万人,产销量位居世界商用车行业第一位。2014年度,福田汽车品牌价值达809.36亿元,位居汽车行业第四位,商用车领域排名第一。
北京是福田汽车的全球总部所在地,也是福田汽车的创新中心和业务管理与运营中心。此外,福田汽车在国内的京、鲁、湘、粤、冀、鄂等多省市拥有整车和零部件基地;在中国、日本、德国、印度、俄罗斯等国家拥有研发分支机构;在印度、俄罗斯设立了事业部,在全球20多个国家设有KD工厂,产品出口到80多个国家和地区。
福田汽车是中国汽车行业自主品牌和自主创新的中坚力量。自成立以来,福田汽车以令业界称奇的“福田速度”实现了快速发展,累计产销汽车近800万辆。目前福田汽车旗下拥有欧曼、欧辉、欧马可、奥铃、拓陆者、图雅诺、风景等汽车产品品牌。
福田汽车坚持“商业模式、科技创新、管理创新、人才开发、全球化”的经营方针,在全面发展商用车的同时,注重将商用车全系列发展构建的黄金价值链(包含技术、管理、供应链、生产制造、分销和服务等)延伸开发相关联产业。汽车与新能源汽车、工程机械、新能源、金融、现代物流、信息技术服务六大产业共同构成了优势互补、资源共享、相互支撑的黄金产业链。并打造企业价值链“4×4”核心竞争力,链合戴姆勒、康明斯,集成德美中三方优势技术,接轨德国工业4.0,同步世界的中、高端产品,致力于为用户提供产品全生命周期服务。
在节能与新能源汽车领域,福田汽车一直紧跟新能源汽车的技术潮流,不断开发出更节能环保的产品并进入商业化运营。节能与新能源汽车已经覆盖卡车、客车和多功能汽车等各个领域,产销节能与新能源汽车近万辆,成为中国新能源汽车产销量最大的企业。
在企业快速发展的同时,福田汽车在社会公益方面始终不懈耕耘,累计捐款捐物近6000万元。此外,福田汽车联合世界冠军联合会和国内部分核心媒体共同发起成立了社会公益组织——福田汽车媒体爱心联谊会(简称FMG),并利用FMG持续贡献爱心,创新了企业公益行为的实现途径。
福田汽车曾先后荣获“汽车产品出口质量安全示范企业”、“全国先进基层党组织”、“全国五一劳动奖状”、“全国五四红旗团委”、“中国名牌产品”、“全国机械行业企业形象十佳”、“全国质量管理先进企业”、“中国商用车第一品牌”、“中国制造行业内最具成长力的自主品牌企业”、“最佳消费者关系奖”、“全国自主创新典型企业”等荣誉称号。
在战略布局上,福田汽车正在全面实施“5+3+1”战略,在俄罗斯、印度、巴西、墨西哥、印尼五个国家分别建立年产10万辆汽车的工厂,突破北美、欧盟、日韩等三个最发达地区市场,在中国建设全球总部,建设全球创新中心、业务管理和运营中心,积极实施全球化战略。
福田汽车福田汽车以打造“世界级主流汽车企业”为战略目标,坚持“转型与整合增长、创新与互联互通”两个指导方针,实施“核心驱动力、网系整合、产品创造”三个策略。届时,福田汽车将成为时尚科技与人文环保高度融合的综合性国际汽车企业,进入世界汽车企业十强,成为高科技、现代型的世界品牌。
Beiqi Futian Automobile Co., Ltd. (hereinafter referred to as Futian Automobile) is the most comprehensive and largest commercial vehicle enterprise in China. Foton Motor was founded on August 28, 1996 and listed on Shanghai Stock Exchange in June 1998 with stock code of 600166. With more than 30 billion yuan of assets and nearly 40000 employees, the production and sales volume ranks first in the world's commercial vehicle industry. In 2014, the brand value of Foton automobile reached 80.936 billion yuan, ranking the fourth in the automobile industry and the first in the commercial vehicle field. Beijing is the global headquarters of Foton, as well as the innovation center and business management and operation center of Foton. In addition, Foton has vehicle and parts bases in Beijing, Shandong, Hunan, Guangdong, Hebei, Hubei and other provinces and cities in China; R & D branches in China, Japan, Germany, India, Russia and other countries; business divisions in India and Russia, KD factories in more than 20 countries, and products exported to more than 80 countries and regions. Foton automobile is the backbone of independent brand and independent innovation in China's automobile industry. Since its establishment, Foton has achieved rapid development with what the industry calls "Foton speed", accumulating nearly 8 million cars produced and sold. At present, Foton Motor has automobile product brands such as Auman, Auhui, OMAC, Olin, toreader, tujano, landscape, etc. Foton automobile adheres to the business policy of "business model, scientific and technological innovation, management innovation, talent development and globalization". While developing commercial vehicles in an all-round way, it focuses on extending the gold value chain (including technology, management, supply chain, production and manufacturing, distribution and service) constructed by the full series of commercial vehicles to develop related industries. Automobile, new energy automobile, construction machinery, new energy, finance, modern logistics and information technology services constitute the gold industry chain with complementary advantages, resource sharing and mutual support. And build the core competitiveness of the enterprise value chain of "4 × 4", which is in line with Daimler and Cummins, integrates the three advantageous technologies of Germany, the United States and China, integrates German industry 4.0, synchronizes the world's medium and high-end products, and is committed to providing users with product life-cycle services. In the field of energy saving and new energy vehicles, Foton has been following the technical trend of new energy vehicles, developing more energy-saving and environmental protection products and entering into commercial operation. Energy saving and new energy vehicles have covered trucks, buses, multi-functional vehicles and other fields, producing and selling nearly 10000 energy-saving and new energy vehicles, becoming the largest production and sales enterprise of new energy vehicles in China. At the same time of rapid development of the enterprise, Futian Automobile has been unremitting in social public welfare, with a total donation of nearly 60 million yuan. In addition, Foton automobile United World Championship Federation and some core media in China jointly initiated the establishment of Foton automobile media Love Association (FMG), a social public welfare organization, and made use of FMG to continuously contribute love and innovate the way to achieve corporate public welfare. Futian Automobile has successively won the titles of "automobile product export quality and safety demonstration enterprise", "national advanced grassroots party organization", "National May 1st Labor Award", "National May 4th Red Flag Youth League Committee", "China's famous brand product", "national top ten enterprise image in machinery industry", "national advanced quality management enterprise", "China's first brand of commercial vehicles", "China's manufacturing industry" It is the most powerful independent brand enterprise, the best consumer relationship award, and the national typical enterprise of independent innovation. In terms of strategic layout, Foton is implementing the "5 + 3 + 1" strategy in an all-round way. In Russia, India, Brazil, Mexico and Indonesia, Foton has set up factories with an annual output of 100000 vehicles, breaking through the markets of North America, the European Union, Japan and South Korea and other three most developed regions. It has set up a global headquarters in China, built a global innovation center, business management and operation center, and actively implemented globalization Strategy. With the strategic goal of building a "world-class mainstream automobile enterprise", Foton automobile adheres to two guidelines of "transformation and integrated growth, innovation and connectivity", and implements three strategies of "core driving force, network integration and product creation". At that time, Foton automobile will become a comprehensive international automobile enterprise with high integration of fashion technology and human environment protection. It will enter the top ten automobile enterprises in the world and become a high-tech and modern world brand.
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