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McLaren TV, originated from Makena electronic (Shenzhen) Co., Ltd., is a wholly foreign-owned company, founded on April 15, 2005, mainly engaged in the production and operation of LCD TV, LED lighting, digital HD DVD player, digital TV set-top box and related technology development. In terms of intelligent Internet TV, we have all independent technology projects from hardware, software, structure, optics, Internet application, etc. In addition to its own brand, the company also has the brand authorization of Polaroid Polaroid in North America and China. After more than 10 years of development, McLaren has developed into an enterprise integrating design, development, production and sales. The company has nearly 2000 employees and more than 200 professional technology R & D teams. There are thousands of square meters manufacturing bases in Shajing and Chuzhou Technology Development Zone of Shenzhen, with 5 intelligent TV production lines and relevant supporting equipment factories. Macalline is persistent in pursuing healthy, green and energy-saving. For example, in 2010, it developed and launched eye protection technology for TV display and lead-free materials for the whole machine that are in line with human engineering; in 2012, it launched the brand of tled backlight technology to reduce the power consumption of the whole TV by 30%. The company focuses on the export of color TV sets for more than 10 years, and its product quality has been internationally recognized. It has more than 6 million TV users worldwide. It has subsidiaries in the United States, Mexico, Germany and other countries to build overseas sales platforms. Overseas customers include Wal Mart, Amazon, target, Kruger in the United States, Carrefour and Auchan in France, homeracetailer in the United Kingdom, mediamarket in Germany, and Mexico Large retail groups such as Sego electric. Starting from the end of 2015, mckelon seized the opportunity of rapid development of intelligent TV and began to vigorously expand the domestic market. Cooperate with Samsung, MSTAR, Tencent, Ali, iqiyi, orange grapefruit and other hardware, platforms, content, application enterprises and technologies in South Korea, be the pioneer of new technology popularization, and build Internet TV suitable for Chinese young people; take "European and American quality, back to China" as the brand appeal, take "more than low price" as the brand slogan, and take "bring surprise to users" as the brand commitment; from High cost performance market entry of mature technology, focusing on low-cost e-commerce channels, and the first year only to change the after-sales service commitment not to repair; as soon as the product is listed, it quickly gets market recognition, leaping to the forefront of sales of JD, tmall, Suning and other platforms. Macalline is speeding up the transformation from a wholly foreign-owned company to a joint-stock listed company, from an outsourcing based company to a product brand company, and from an overseas market-oriented company to a strategic transformation at home and abroad. In 2016, the company refined and introduced the concept of "integrated technology and sharing brilliant" to lead the company's strategic development. It persisted in integrated technology innovation, user centered, open cooperation, integrity management, Internet plus platform, sharing technical achievements, business results with customers and users, advocating happy life and wonderful life, and building respectable people. The Centennial macarone.

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