腾讯视频品牌怎么样 申请店铺

腾讯视频QQLive是国内领先的网络视频互动平台，旨在不断改善人们的视频娱乐生活。该平台向广大用户同步直播各大电视台精彩节目，同时提供大量高清电影、电视剧、综艺、动漫、体育等点播视频。它采用了P2P流媒体技术，观看用户越多视频播放越流畅，支持百万级用户同时在线。凭借强大的技术优势和优秀的用户体验，腾讯视频QQLive已经深入数千万用户的生活，特别是在08奥运会、汶川地震、NBA联赛、快乐女声、春晚等大事件中表现非常突出，成为行业的领跑者。

腾讯视频，定位于中国最大在线视频媒体平台，以丰富的内容、极致的观看体验、便捷的登录方式、24小时多平台无缝应用体验以及快捷分享的产品特性，满足用户在线观看视频的需求。2011年4月，腾讯视频上线测试，使用域名为原腾讯播客域名，腾讯QQLive网站已被纳入到腾讯视频中同步运作。

从目前腾讯视频测试的网站页面来看，已有凤凰网、中录国际、ESPN、东方宽频、浙江卫视、山东卫视、云南卫视、重庆卫视、CNTV、四川卫视、嘉佳卡通、广东电视台、天津电视台、NeoTVCN、NBA、金鹰网、佳韵社、九州梦网、网乐互联、乐视文化、星核动力、中南卡通、骄阳视界、华夏视联、盛世骄阳、瑞亚阳光、圣天动漫、华谊兄弟、优度宽带、激动、中青网络台等合作伙伴。

据悉，腾讯视频新logo代表了：高质量、愉悦、品味、丰富、生味，希望通过新logo表达：腾讯视频将为用户带来更方便、更流畅的观看体验，以播放键为视觉载体，由象征播放按钮的三角键拼联而成，本次logo配色方案采用的是红、绿、蓝三种色彩进行搭配，组成五彩缤纷热带鱼造型，寓意腾讯视频方便快捷的观看体验和自由丰富的选择。另外，腾讯在线视频部总经理刘春宁在接受《第一财经日报》记者采访时曾表示，腾讯视频眼下正在投入巨额资金获取内容、优化体验，5亿元投资互联网影视基金、4.5亿元投资华谊正是其中一角。加上版权内容购买和CDN网络建设，投入总额已超10亿元。腾讯如此大力度的发展视频业务，可以看出腾讯对视频的重视程度。

Tencent video QQLive is a leading online video interactive platform in China, aiming to continuously improve people's video entertainment life. The platform provides users with simultaneous live broadcast of wonderful programs of major TV stations, as well as a large number of high-definition movies, TV plays, variety shows, animation, sports and other on-demand videos. It adopts P2P streaming media technology, the more users watch the video, the smoother the playback, and supports millions of users online at the same time. With strong technical advantages and excellent user experience, Tencent video QQLive has penetrated into the lives of tens of millions of users, especially in the 2008 Olympic Games, Wenchuan earthquake, NBA League, happy girl, Spring Festival Gala and other major events, and has become the industry leader. Tencent video, located in the largest online video media platform in China, meets users' online video viewing needs with rich content, ultimate viewing experience, convenient login mode, 24-hour multi platform seamless application experience and quick sharing product features. In April 2011, Tencent video went online for testing, using the domain name as the original Tencent podcast domain name. Tencent QQLive website has been incorporated into Tencent video for synchronous operation. From the current website pages of Tencent's video test, there are fenghuang.com, zhonglu.com, ESPN, Oriental Broadband, zhejiang.com, shandong.com, yunnan.com, chongqing.com, CNTV, sichuan.com, Jiajia cartoon, guangdong.com, tianjin.com, neotvcn, NBA, golden eagle.com, jiayun.com, jiuzhou.com, netlink, LETV culture, star nuclear power, zhongnan.com Tongtong, Jiaoyang vision, Huaxia vision, shengshijiaoyang, Ruiya sunshine, Shengtian animation, Huayi Brothers, Youdu broadband, excite, China Youth Network Station and other partners. It is reported that Tencent video's new logo represents: high quality, pleasure, taste, richness and taste. We hope to express through the new logo: Tencent video will bring more convenient and smooth viewing experience for users. With the play key as the visual carrier, Tencent video is composed of triangle keys that symbolize the play button. This logo color scheme is composed of three colors: red, green and blue Colorful tropical fish shape implies convenient and quick viewing experience and free and rich choices in Tencent video. In addition, Liu Chunning, general manager of Tencent's online video department, said in an interview with the first financial daily that Tencent's video is now investing a huge amount of money to acquire content and optimize experience, of which 500 million yuan is invested in Internet Film and Television Fund and 450 million yuan is invested in Huayi. With the purchase of copyright content and the construction of CDN network, the total investment has exceeded 1 billion yuan. Tencent's great efforts to develop video business show that Tencent attaches great importance to video.

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