沱牌品牌怎么样 申请店铺

我要投票 沱牌在白酒行业中的票数:52 更新时间:2024-12-23
沱牌是哪个国家的品牌?「沱牌」是 四川沱牌舍得集团有限公司 旗下著名品牌。该品牌发源于四川,由创始人刘力在1995-05-28期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。
沱牌怎么样

四川沱牌舍得集团有限公司位于素有“观音故里,诗酒之乡”美称的四川省遂宁市射洪县沱牌镇,地处北纬30.9°——世界最佳酿酒核心地带,是“中国名酒”企业和川酒“六朵金花”之一。

悠悠岁月酒,滴滴沱牌情。智慧人生,品味舍得。从“唐代春酒”到“明代谢酒”,再到“清代沱酒”,沱牌曲酒、舍得酒一脉相承。唐?代宗宝应元年(762年)11月,诗圣杜甫到射洪凭吊先贤、开唐朝诗风的“一代文宗”陈子昂时,曾赞誉“射洪春酒寒仍绿,极目伤神谁为携”。宋?绍兴年间,著名学者王灼曾赞誉“射洪春酒旧知名,更得新诗意已倾”。明?万历中,四川抚军饶景晖曾赞誉“射洪春酒今仍在,一语当年重品题”。清?康熙四十九年(1710年),浙西词人吴陈琰曾赞誉“射洪春酒美,曾记少陵诗”。民国三十五年(1946年)正月,举人马天衢根据店前牌坊“沱泉酿美酒,牌名誉千秋”之寓意而命名为“沱牌曲酒”。

自党的十一届三中全会实行改革开放以来,公司在上级党委政府的领导和社会各界的关心支持下,在全国人大代表、享受国务院特殊津贴的专家、中国酿酒大师、知名企业家李家顺先生的带领下,深入践行科学发展观,继承和发扬传统工艺,秉持“天地人和,润泽人间”的企业使命及“质量求真,为人求善,生活求美”的企业核心价值观,致力于“引领生态绿色酿酒,打造中国食品安全标杆企业”的愿景。先后进行五期规模宏大的技改工程,顺利完成了2万吨名优曲酒、2万吨陶瓷罐贮酒库、4万吨不锈钢贮酒罐、4万吨制曲、2.5万吨净水工程、10万吨金属粮仓、15万吨玻瓶、自动化灌装中心、汽车运输公司迁建、热电联产和废水处理站等一大批重大项目的建设,倾力打造“实力沱牌,科技沱牌,绿色沱牌,生态沱牌,效率沱牌,和谐沱牌”!

公司是全国首批100户现代企业制度试点企业,其控股公司四川沱牌舍得酒业股份有限公司于1996年在上海证交所挂牌上市。现发展为占地5.6平方公里,年产能30万吨,高端陈年老酒贮量全国第一的中国最大规模优质白酒制造企业;形成了以酒业为支柱,覆盖包装、制药、商贸、物流等领域的集团企业。拥有玻瓶、制药、热电等子(分)公司20个,总资产超50亿元。

公司在全国首开“生态酿酒”先河,建有全国首座生态酿酒工业园,以“生态循环、绿色环保”著称于中国白酒行业。先后投资4000多万元建成屋顶花园、三四五期工程、312、花苑小区等厂区大型绿化工程;投资1000余万元进行滨江公园、废水处理站及沱牌镇绿化建设;投资5000余万元,栽植银杏、楠木、香樟、桂花、柳树等绿化树木60余种165万余株,绿化覆盖面积达14万平方米,厂区绿化率达98.5%,绿化覆盖率达48.2%。公司先后被评为“全国文明单位”、“全国环保先进单位”和首批“四川省工业生态园”,被授予全国“五一劳动奖”,获“中国食品文化遗产”、“国家级非物质文化遗产”、“全国质量奖”等称号。

公司产品包括沱牌系列酒和舍得系列酒。沱牌系“中国名酒”、“中华老字号”。其系列产品包括“沱牌曲酒”、“陶醉”、“沱牌大曲”、“沱牌特曲”、“沱牌酒”、“柳浪春”等36个品种128个规格。其酒体具有“醇厚绵柔、细腻圆润、甘美净爽、余味悠长”的独特风味。舍得系列产品包括浓香型酒“经典舍得”、“晶品舍得”、“庆典舍得”、“窖龄舍得”、“至尊舍得”,酱香型酒“天子呼”、“吞之乎”等7个品种36个规格。其酒体具有“醇厚绵柔、细腻圆润、甘洌净爽、回味悠长”的幽雅风格。

生态酿美酒,舍得谢天下。在取得良好经济效益的同时,公司积极反哺回报社会,先后向射洪县柳树中学、射洪青岗中学、射洪中学、西南师范大学、四川大学、西南财经大学、四川爱华学校、贫困山区学校等捐款捐物,支持教育事业发展。1995年,出资100万元设立沱牌教育奖励基金;1996年,公司捐资1378.72万余元修建了设备设施齐全、全国一流的沱牌实验学校。据统计,1994年以来,公司用于助教兴学金额达1.1亿元。同时,累计投入1.5亿元修路筑堤、赈灾助残等,支持地方经济和新农村建设。截止2009年末,累计上缴利税近30亿元,历年上缴税费占地方财政收入的50%以上;安置改制企业员工、社会待业青年、失地农民、农村剩余劳动力近10万人,年均支付农民工工资1400余万元。1998年8月,长江中下游发生特大洪灾,沱牌向湖南及其它灾区捐款100万元;2002年12月,出资8163万余元修建起8.5公里长的涪江柳树防洪大堤。2006年遂宁地区遭受特大旱灾,向灾区人民送去价值50万元的纯净水,解决了他们的燃眉之急。2008年“5.12”四川汶川大地震发生后,公司捐款、捐物共1038万元,同时派出18名志愿者赴地震灾区,受到省、市、县表彰。2010年4月,青海玉树地震发生后,公司捐资1000万元,支援灾区抗震救灾。2010年8月,甘肃舟曲发生泥石流灾害后,公司捐款捐物达100万元,支援灾区。由于在公益事业中的突出贡献,公司被授予“中国慈善事业突出贡献奖”和“环球慈善企业奖”。

原中共中央政治局常委、全国政协主席贾庆林,原中共中央政治局常委、全国人大委员长乔石,著名科学家、全国政协原副主席、民盟中央副主席钱伟长,全国政协原副主席杨汝岱,全国政协原副主席、农工民主党中央常务副主席李蒙,全国政协副主席、民盟中央第一副主席张梅颖,四川省历届省委书记谢世杰、周永康、张学忠、刘奇葆,省长张皓若、宋宝瑞、张中伟、蒋巨峰,全国人大环境与资源保护委员会主任毛汝柏,国内贸易部原部长、中国质量协会会长陈邦柱,建研究会顾问、原中央政研室副主任郑科杨,中央党校原常务副校长虞云耀,中国人民解放军空军原政委邓昌友上将,成都军区原司令员王建民上将,国防大学政委刘亚洲上将,成都军区原副司令员马秉臣中将等,国际友人“世界第一股王”巴菲特之子小巴菲特、马来西亚元首胞弟东姑塞巴达、澳大利亚总理陆克文胞兄陆克雷等,先后莅临公司并给予高度评价。著名书画家欧阳中石先生参观沱牌后,赞曰“古酿射洪沱,千年代有歌。唐诗称酒绿,宋句赞春波。”著名书画家启功先生参观沱牌后,欣然题词:“青莲一醉几千盅,上品如今出射洪”。著名诗人贺敬之感叹道:“天公多情还兼美,安排诗酒是同乡”,这就是遂宁市射洪县“诗酒之乡”的由来。

在“十二五”规划期间及今后较长时期,公司将深入贯彻落实科学发展观和党的十八大会议精神,根据省委、省政府实施“中国白酒金三角”发展战略和安排部署,以“天地人和,润泽人间”为己任,大力弘扬“舍得品质、中国精神”,坚持“以人为本,科学发展,安全和谐,质量求真,为人求善,生活求美”的理念,按照“高产、优质、生态、低碳、低耗、安全、高效”的总要求,在实干中解放思想,在发展中统一认识,以“只争朝夕”的精神,一心一意干好沱牌事业,积极推进营销战略转型,不断增创新优势、取得新突破、创造新业绩,努力建设“实力沱牌,科技沱牌,绿色沱牌,生态沱牌,效率沱牌,和谐沱牌”,为经济社会又好又快发展作出新的更大贡献!

Sichuan Tuopai shede Group Co., Ltd. is located in Tuopai Town, Shehong County, Suining City, Sichuan Province, known as the hometown of Guanyin and the hometown of poetry and wine. It is located at 30.9 ° north latitude - the world's best wine making core zone. It is one of the "Chinese famous wine" enterprises and "six Golden Flowers" of Sichuan wine. Long time wine, Didi Tuopai love. Wisdom of life, relinquishment of taste. From "spring wine of Tang Dynasty" to "Xiejing wine of Ming Dynasty" and then to "Tuo wine of Qing Dynasty", Tuopai Qujiu and shede wine are in one continuous line. In November of the first year of Baoying (762), the emperor of Tang Dynasty, when Du Fu, the poet saint, arrived at Chen Ziang, the "first generation of literary works" of Shehong, who had paid homage to his ancestors and opened the poetic style of Tang Dynasty, he praised "Shehong spring wine is still cold and green, who is the one who can take care of it when it hurts the eyes". During the period of song and Shaoxing, Wang Zhuo, a famous scholar, praised "Shehong spring wine is well-known for its old style and new poetry.". In the Wanli period of the Ming Dynasty, Rao Jinghui, Fujun of Sichuan Province, once praised "Shehong spring wine is still in use today, and its theme was emphasized in that year". In 1710, Wu Chenyan, a poet in the west of Zhejiang Province, praised "the beauty of spring wine and the poetry of Shaoling". In the first month of the thirty fifth year of the Republic of China (1946), Ma Tianqu was named "tuopaiqu wine" according to the meaning of "tuoquan brewed wine, brand reputation for thousands of years". Since the Third Plenary Session of the Eleventh Central Committee of the Communist Party of China carried out reform and opening up, under the leadership of the superior party committee and government and the care and support of all sectors of the society, under the leadership of the representative of the National People's Congress, the expert enjoying the special allowance of the State Council, the master of Chinese brewing, and the famous entrepreneur Mr. Li Jiashun, the company has deeply practiced the scientific outlook on development, inherited and carried forward the traditional technology, and adhered to the principle of "harmony between heaven, earth and people, and moistening The enterprise mission of "human" and the core values of "seeking truth for quality, seeking goodness for people, seeking beauty for life" are committed to the vision of "leading the ecological and green wine making, building a benchmark enterprise of food safety in China". It has successively carried out five large-scale technological transformation projects, successfully completed the construction of a large number of major projects, such as 20000 tons of famous and excellent Qujiu, 20000 tons of ceramic tank wine storage, 40000 tons of stainless steel wine storage, 40000 tons of koji making, 25000 tons of water purification project, 100000 tons of metal granary, 150000 tons of glass bottles, automatic filling center, relocation of automobile transportation company, cogeneration and waste water treatment station, etc Build "strength Tuopai, technology Tuopai, green Tuopai, ecological Tuopai, efficiency Tuopai, harmony Tuopai"! The company is one of the first 100 pilot enterprises of modern enterprise system in China. Its holding company Sichuan Tuopai shede Liquor Co., Ltd. was listed on the Shanghai Stock Exchange in 1996. Now it has developed into the largest high-quality liquor manufacturing enterprise in China, covering an area of 5.6 square kilometers, with an annual production capacity of 300000 tons and the first storage of high-end aged liquor in China. It has formed a group enterprise with the liquor industry as the pillar, covering packaging, pharmaceutical, trade, logistics and other fields. It has 20 subsidiaries (branches) including bottling, pharmaceutical, thermoelectricity, etc., with total assets of more than 5 billion yuan. The company is the first to open "ecological liquor making" in China, and has the first ecological liquor making industrial park in China. It is famous for "ecological circulation and green environmental protection" in Chinese liquor industry. More than 40 million yuan has been invested to build large-scale greening projects in the plant area, such as roof garden, phase III, IV, V project, 312, Huayuan community, etc.; more than 10 million yuan has been invested to carry out greening construction in Riverside Park, wastewater treatment station and Tuopai town; more than 50 million yuan has been invested to plant more than 60 kinds of 1.65 million green trees, such as ginkgo, nanmu, camphor, osmanthus and willow, covering an area of 140000 square meters. The plant area The greening rate is 98.5% and the greening coverage rate is 48.2%. The company has been rated as "national civilized unit", "national advanced environmental protection unit" and the first batch of "Sichuan Industrial Ecological Park", awarded the national "May 1st Labor Award", and won the titles of "China food cultural heritage", "national intangible cultural heritage", "National Quality Award", etc. Our products include Tuopai series and shede series. Tuopai is a famous liquor in China and a time-honored brand in China. Its series products include 36 varieties and 128 specifications, such as "Tuopai Qujiu", "intoxicated", "Tuopai Daqu", "Tuopai Tequ", "Tuopai Liquor", "liulangchun". Its body has the unique flavor of "mellow, soft, delicate and mellow, sweet and clean, long aftertaste". Shede series products include 7 varieties and 36 specifications, such as "classic shede", "Jingpin shede", "celebration shede", "cellar age shede", "supreme shede", and "tianzihu" and "tunzhihu" of Maotai flavor liquor. Its body has the elegant style of "mellow, soft, delicate and mellow, sweet and pure, long aftertaste". Ecological wine, willing to thank the world. At the same time of achieving good economic benefits, the company actively feeds back and returns to the society. It has successively donated to Liushu middle school, Shehong Qinggang middle school, Shehong middle school, Southwest Normal University, Sichuan University, Southwest University of Finance and economics, Sichuan Aihua school, poor mountain school, etc. to support the development of education. In 1995, the company invested 1 million yuan to set up the Tuopai Education Award Fund; in 1996, the company donated more than 13.7872 million yuan to build a national first-class Tuopai experimental school with complete equipment and facilities. According to statistics, since 1994, the company has spent 110 million yuan on teaching assistants. At the same time, a total of 150 million yuan has been invested in the construction of roads and dikes, disaster relief and disability assistance to support the local economy and the construction of new countryside. As of the end of 2009, the total amount of profits and taxes paid was nearly 3 billion yuan, accounting for more than 50% of the local fiscal revenue over the years; nearly 100000 people were resettled and restructured enterprise employees, social unemployed youth, landless farmers and rural surplus labor force, and the average annual wage paid to migrant workers was more than 14 million yuan. In August 1998, Tuopai donated 1 million yuan to Hunan and other disaster areas due to the catastrophic flood in the middle and lower reaches of the Yangtze River; in December 2002, it invested more than 81.63 million yuan to build an 8.5-kilometer-long Liushu flood control dike in Fujiang River. In 2006, Suining suffered a severe drought, sending 500000 yuan worth of pure water to the people in the disaster area, which solved their urgent need. After the "May 12" Wenchuan earthquake in 2008, the company donated 10.38 million yuan and sent 18 volunteers to the earthquake stricken area, which was praised by the province, city and county. In April 2010, after the Yushu earthquake in Qinghai, the company donated 10 million yuan to support the earthquake relief in the disaster area. In August 2010, after the mudslide disaster in Zhouqu, Gansu Province, the company donated 1 million yuan to support the disaster area. Due to its outstanding contribution in public welfare, the company was awarded "outstanding contribution award of China Charity" and "global charity Enterprise Award". Jia Qinglin, former member of the Standing Committee of the Political Bureau of the CPC Central Committee and chairman of the National Committee of the Chinese people's Political Consultative Conference, Qiao Shi, former member of the Standing Committee of the Political Bureau of the CPC Central Committee and chairman of the National People's Congress, Qian Weichang, former vice chairman of the National Committee of the Chinese people's Political Consultative Conference, Yang Rudai, former vice chairman of the National Committee of the Chinese people's Political Consultative Conference, Li Meng, former vice chairman of the Central Committee of the agricultural and industrial Democratic Party, vice chairman of the National Committee of the Chinese people ' Zhang Meiying, the first vice chairman, Xie Shijie, Zhou Yongkang, Zhang Xuezhong and Liu Qibao, the secretaries of Sichuan provincial Party committees, Zhang haoruo, song Baorui, Zhang Zhongwei and Jiang Jufeng, the governors, Mao Rubi, the director of the environmental and Resource Protection Committee of the National People's Congress, Chen Bangzhu, the former Minister of the Ministry of domestic trade and the president of China Quality Association, Zheng Keyang, the consultant of the Construction Research Association and the former deputy director of the Political Research Office of the Central Committee, and the CPC Central Committee Yu Yunyao, the former executive vice president of the University, Deng Changyou, the former political commissar of the air force of the people's Liberation Army, Wang Jianmin, the former commander of Chengdu Military Region, Liu Yaya, the political commissar of National Defense University, Ma Bingchen, the former deputy commander of Chengdu Military Region, etc., Buffett Jr., the son of bafiti, the "world's first shareholder king", the younger brother of Malaysia's head of state Dong gusebada, and Kevin Rudd, the Prime Minister of Australia Brother Lu Cray and so on, successively visited the company and gave high praise. After visiting Tuopai, Ouyang Zhongshi, a famous calligrapher and painter, praised and said, "the ancient brew of shehongtuo has songs in thousands of years. Tang poetry called wine green, song sentence praise spring wave. " After visiting Tuopai, Mr. Qigong, a famous calligrapher and painter, wrote happily: "Qinglian is drunk for thousands of cups, and the top grade is now out to shoot the flood.". He Jingzhi, a famous poet, exclaimed, "the heavenly father is full of affection and beauty, and the arrangement of poetry and wine is the same hometown". This is the origin of "the hometown of poetry and wine" in Shehong County, Suining City. During the 12th Five Year Plan period and for a long time to come, the company will thoroughly implement the scientific outlook on development and the spirit of the 18th National Congress of the Communist Party of China, implement the development strategy and arrangement of the "Golden Triangle of Chinese liquor" in accordance with the provincial Party committee and the provincial government, take the responsibility of "harmony between heaven, earth and people, moisten the world", vigorously promote the "sacrifice quality, Chinese spirit", adhere to the "people-oriented, scientific development" In accordance with the general requirements of "high yield, high quality, ecology, low carbon, low consumption, safety and high efficiency", we should emancipate our mind in practice, unify our understanding in development, work hard in Tuopai business, actively promote the transformation of marketing strategy, constantly increase the advantages of innovation and obtain new achievements in the spirit of "seize the day and night" We should break through and create new achievements, strive to build "Tuopai of strength, Tuopai of science and technology, Tuopai of green, Tuopai of ecology, Tuopai of efficiency and Tuopai of harmony", and make new and greater contributions to the sound and rapid development of economy and society!

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