kerchin科尔沁品牌怎么样 申请店铺
内蒙古科尔沁牛业股份有限公司座落于著名的科尔沁草原腹地——内蒙古自治区通辽市。
公司以良种肉牛加工为龙头,带动绿色饲料加工、畜牧产品研制开发并逐步向生物制药等领域延伸,已形成一个超具规模,迅速发展、并具有现代化先进理念的多元化企业。
公司注册资本为1,1679万元,截止2005年,公司总资产为30545万多元。公司占地面积50.46万平方米,建筑面积约30,000平方米,拥有种植基地和草场5万亩,育肥牛年出栏12000头。公司下属拥有育肥牛基地,屠宰加工厂,胚胎移植中心等企业。
经过几年的运作,科尔沁牛业公司在硬件上已搭建了高标准的平台,在软件上已拥有了现代企业的管理模式。公司甘旗卡加工工厂生产线完全符合欧盟食品卫生标准,技术和装备达到世界先进水平。建立了HACCP食品安全质量控制体系。同时,还把欧洲国家最先进的技术和软件系统逐项研究,集中引进了家畜自动跟踪系统、自动分级系统、真空自动收集输送系统、生产加工PLC全程控制系统四大系统,采用卧式放血,水平输送系统、排酸技术等先进工艺。
科尔沁牛业通过“公司+基地+大户带农户”的模式,把加强生态建设与转变农牧业生产经营方式和增加农牧民收入紧密相结合,在保护生态的前提下,大力培育和发展“国际化、专业化、群体化、标准化”的科尔沁肉牛产业。公司与农户之间按照合同或订单建立关系,公司对养牛户提供技术支持和必要的资金,农户按公司的要求和标准进行饲养和短期育肥,并按协议价卖给公司,通过公司大型育肥牛场,进行必要的检验,积累技术材料。在通辽市的七个旗、县、区培育和发展了年出栏1000头以上的养牛大户118户;年出栏500头以上的养牛大户200户;年出栏100头以上的养牛户500户;年出栏50头以下的养牛户1300户。全市农牧民通过养牛人均年增收400元,占牧业人均纯收入的35%。以发展产业化为方向,以现代化加工企业为龙头,以规模化养殖场为基地,以千家万户农牧民养殖户为依托,把通辽市建成一个无公害、无规定疫病的区域性绿色肉牛产业带。
公司“科尔沁”品牌2002年以来连续被评为自治区著名商标,于2005年12月被国家工商总局认定为“驰名保护”。
科尔沁牛业公司现已获得多项国际贸易认可和国家级有关认证,包括俄罗斯、中东地区伊斯兰国家、印度尼西亚、马来西亚、和香港等国家的出口权,并由中国绿色食品发展中心颁发了绿色食品证书及伊斯兰协会注册为清真食品标志。2000年8月,公司被批准为国家指定的向香港、澳门提供活牛的企业。2001年7月,公司被指定为中国农副产品深加工食品工业示范工作重点企业,2002年12月公司被认定为第二批农业产业化国家重点龙头企业;2003年7月公司被评为“内蒙古科技创新示范企业”;2003年8月公司通过了“HACCP食品安全预防性控制体系的第三方认证”;2003年9月,公司被评为“屠宰加工优势化”企业;2003年11月,公司“牛肉冷鲜肉”在中国肉博会上被评为最受消费者喜爱的产品;2004年1月,公司被内蒙古自治区科技厅认定为“高新技术企业”;2004年3月,公司“2万吨冷鲜牛肉生产线及加工技术设备”获内蒙古自治区科技厅颁发的“科学技术成果鉴定证书”;2004年11月,进军香港百佳超市获得成功,入选内蒙古自治区年度十大新闻;2005年1月,公司2万吨冷鲜牛肉生产项目被评为全国农业标准化示范项目;2005年1月,公司被国家民委、国家财政部、中国人民银行联合认定为清真食品定点加工企业;2005年4月,公司被评为“2004年度内蒙古民营企业50强”(第15位);2005年5月公司被内蒙消协授予“诚信企业”称号;2005年9月,公司通过马来西亚政府官方注册,成为我国国内仅有的几家可向马来西亚出口的公司之一;2005年10月公司被评为国家级优秀龙头企业;2005年10月公司参加第三届中国国际农产品交易会,“科尔沁牌牛肉”荣获第三届中国国际农产品交易会畅销产品奖;2005年公司在陕西杨凌参加第十二届中国杨凌农业高科技成果博览会获“优秀展示奖”。
公司的经营理念是“食品工业是道德工业,珍爱生命,做道德人”。发展战略是以地区资源为依托,以市场需求为导向,以现代化的大市场营销观念,用系统工程原理将企业全面推向社会化、规模化、产业化。公司将以肉牛的产业化经营为方向,依托地区资源,遵循市场导向,通过技术创新与产业整合,逐步形成以肉食品加工为龙头的绿色牛业纵向一体化发展格局。形成牛业产品现代化;经营体制集团化;资本运营资本化;市场营销国际化的态势。通过5年时间的努力,把科尔沁牛业做成中国肉牛产业第一品牌,再经过5年的发展,争取进入到世界肉牛企业的十强之列。
Inner Mongolia Horqin cattle industry Co., Ltd. is located in the famous hinterland of Horqin grassland, Tongliao City, Inner Mongolia Autonomous Region. The company takes the processing of improved beef cattle as the leader, drives the development of green feed processing and animal husbandry products, and gradually extends to the fields of Biopharmaceutics, etc., and has formed a diversified enterprise with super scale, rapid development and modern advanced concept. The registered capital of the company is 116.79 million yuan. As of 2005, the total assets of the company are 305.45 million yuan. The company covers an area of 504600 square meters, with a building area of about 30000 square meters. It has a planting base and a grassland of 50000 mu, and 12000 cattle are fattened every year. The company has fattening cattle base, slaughtering processing plant, embryo transfer center and other enterprises. After several years of operation, Horqin cattle company has built a high standard platform in hardware and a modern enterprise management model in software. The production line of Ganqika processing factory of the company fully conforms to the European Union food hygiene standard, and the technology and equipment reach the world advanced level. HACCP food safety and quality control system was established. At the same time, the most advanced technology and software system of European countries are studied one by one, and four systems, automatic livestock tracking system, automatic classification system, automatic vacuum collection and transportation system, and production and processing PLC whole process control system, are introduced. Advanced technologies such as horizontal bloodletting, horizontal transportation system, and acid discharging technology are adopted. Through the mode of "company + base + large household with farmers", Horqin cattle industry closely combines the strengthening of ecological construction with the transformation of production and operation mode of agriculture and animal husbandry and the increase of income of farmers and herdsmen. Under the premise of ecological protection, it vigorously cultivates and develops Horqin beef cattle industry of "internationalization, specialization, collectivization and standardization". The relationship between the company and the farmers shall be established according to the contract or order. The company shall provide technical support and necessary funds to the cattle farmers. The farmers shall raise and short-term fatten according to the company's requirements and standards, and sell to the company at the agreed price. Through the company's large-scale fattening cattle farm, the company shall conduct necessary inspection and accumulate technical materials. In the seven banners, counties and districts of Tongliao City, 118 large cattle raising households with an annual output of more than 1000, 200 large cattle raising households with an annual output of more than 500, 500 cattle raising households with an annual output of more than 100 and 1300 cattle raising households with an annual output of less than 50 have been cultivated and developed. The per capita annual income of farmers and herdsmen in the city increased by 400 yuan, accounting for 35% of the per capita net income of animal husbandry. With the development of industrialization as the direction, modern processing enterprises as the leading role, large-scale farms as the base, and thousands of farmers and herdsmen as the support, Tongliao City will be built into a pollution-free, disease-free regional green beef industry belt. Since 2002, the company's "Horqin" brand has been rated as a famous trademark in the autonomous region, and in December 2005, it was recognized as "well-known protection" by the State Administration for Industry and commerce. Horqin cattle industry Co., Ltd. has obtained a number of international trade recognition and national related certification, including the export rights of Russia, Islamic countries in the Middle East, Indonesia, Malaysia, Hong Kong and other countries, and the green food certificate and Islamic Association registration as halal food mark issued by China Green Food Development Center. In August 2000, the company was approved as a state designated enterprise providing live cattle to Hong Kong and Macao. In July 2001, the company was designated as the key enterprise of China's agricultural and sideline products deep processing food industry demonstration work, in December 2002, the company was recognized as the second batch of national key leading enterprises of agricultural industrialization; in July 2003, the company was rated as the "Inner Mongolia Science and technology innovation demonstration enterprise"; in August 2003, the company passed the "third party certification of HACCP food safety preventive control system"; in September 2003 In November 2003, the company's "beef cold fresh meat" was rated as the most popular product of consumers at the China Meat fair; in January 2004, the company was recognized as a "high tech enterprise" by the science and Technology Department of Inner Mongolia Autonomous Region; in March 2004, the company's "20000 tons of cold fresh beef production line and processing technology equipment" was awarded the science and technology of Inner Mongolia Autonomous Region "Science and technology achievement appraisal certificate" issued by the Department; in November 2004, the company successfully entered Hong Kong Top 100 supermarket and was selected as the top ten news of Inner Mongolia Autonomous Region; in January 2005, the company's 20000 ton cold fresh beef production project was rated as the national agricultural standardization demonstration project; in January 2005, the company was jointly recognized as halal food by the state people's Committee, the Ministry of Finance and the people's Bank of China Fixed point processing enterprise; in April 2005, the company was rated as the "top 50 private enterprises in Inner Mongolia in 2004" (No. 15); in May 2005, the company was awarded the title of "honest enterprise" by the Inner Mongolia Consumer Association; in September 2005, the company was officially registered by the Malaysian government and became one of the few domestic companies that can export to Malaysia; in October 2005, the company was rated as the national excellent Show leading enterprises; in October 2005, the company participated in the third China International Agricultural Products Fair, "Horqin brand beef" won the best-selling product award of the third China International Agricultural Products Fair; in 2005, the company participated in the 12th China Yangling agricultural high tech achievements fair in Yangling, Shaanxi Province and won the "excellent Exhibition Award". The company's business philosophy is "food industry is a moral industry, cherish life and be a moral person". The development strategy is based on the regional resources, guided by the market demand, with the concept of modern large-scale marketing, and with the principle of system engineering, to push the enterprise to the socialization, scale and industrialization in an all-round way. The company will take the industrialized management of beef cattle as the direction, rely on regional resources, follow the market orientation, and gradually form a vertical integrated development pattern of green cattle industry with meat food processing as the leader through technological innovation and industrial integration. Form the trend of cattle product modernization, business system collectivization, capital operation capitalization, marketing internationalization. Through five years' efforts, Horqin cattle industry has become the first brand of Chinese beef cattle industry. After five years' development, it strives to be one of the top ten beef cattle enterprises in the world.
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