涌溪火青品牌怎么样 申请店铺
安徽泾县其华涌溪火青茶叶有限公司,成立于2001年,座落于全国名茶之一的“涌溪火青”产地——泾县榔桥镇,境内环境气候良好,且无任何污染,森林覆盖率达85%;茶园常年与山花为邻,白云作伴,是天然的优质绿色食品的基地,是生产、加工、销售“涌溪火青”品牌系列绿茶的专业厂家,公司拥有3000余亩绿茶生产基地和精制茶厂,年产成品茶27000公斤。
涌溪火青产于泾县榔桥镇涌溪村等地,《泾县志》上曾描述道:“由磨盘山(今盘坑)南趋至溪溪山广袤三十余里,多产美茶并杉木”。这一带山高林密,谷深溪涌,云雾缭绕,花草丛生,生态条件得天独厚。据测定,该地区年降雨量约1800毫米,平均相对湿度达到90%,平均日照百分率40%左右,春季日照百分率仅26%,是天然的优质绿色食品的基地。
涌溪火青风格独特,品质优异。公司生产“涌溪火青”所用鲜叶经过严格筛选,达到“两旗一枪、叶如碧玉、味似花香”的标准。为进一步提升涌溪火青茶叶品质,公司于2012年新建了无性系良种茶苗繁育基地,建设了新的涌溪火青生产厂房,对基地茶园进行了更新改造。
公司意识到要把“涌溪火青”这一品牌做强做大,塑造品牌形象、提升品牌价值。就必须把茶农有效地组织起来,实行“公司+合作社+农户”的运作模式。为此,2008年2月公司联合当地茶农成立了“安徽省泾县火青茶叶专业合作社”,合作社主要从事“涌溪火青”茶叶的收购、生产和销售。立足当地、向外延伸发展,以提高农民经济收入,促进当地农业经济的发展为己任。逐步规范合作社各项工作,使涌溪火青茶叶生产、销售业绩比去年大幅上升,合作社影响不断扩大。
经过几年的发展,合作社不断发展壮大,已发展社员300余户,在茶园管理、加工、销售方面吸纳了更多的劳动力就业,带动当地茶农户均增收2000余元,直接受益的群众达1000余户,服务范围涵盖榔桥镇全境330平方公里,公司立足产业化、规模化经营,着力打造“涌溪火青”品牌,不断提高“涌溪火青”的核心竞争力,积极为当地经济发展作出贡献。
Anhui Jingxian Qihua Yongxi Huoqing Tea Co., Ltd., founded in 2001, is located in Langqiao Town, Jingxian County, one of the famous tea producing areas in China. The environment and climate are good, and there is no pollution. The forest coverage rate is 85%. The tea garden is adjacent to the mountain flowers all the year round, accompanied by Baiyun. It is the base of natural high-quality green food, and is the production, processing and sales of "Yongxi Huoqing tea" ”The company has more than 3000 mu green tea production base and refined tea factory, with an annual output of 27000 kg of finished tea. Yongxi Huoqing is produced in Yongxi village, Langqiao Town, Jingxian county. It was described in Jingxian county annals that "from Mopan Mountain (now pankeng) to Xixi mountain in the south, there are more than 30 miles, producing more beautiful tea and fir". In this area, there are high mountains and dense forests, deep valleys and streams, clouds and mist, flowers and plants, and unique ecological conditions. According to the measurement, the annual rainfall in this area is about 1800 mm, the average relative humidity reaches 90%, the average sunshine percentage is about 40%, and the sunshine percentage in spring is only 26%, which is the base of natural high-quality green food. Yongxi fire green has unique style and excellent quality. The fresh leaves used in the company's production of "Yongxi Huoqing" have been strictly screened, reaching the standard of "two flags and one gun, leaves like Jasper, taste like flowers". In order to further improve the quality of Yongxi fire green tea, in 2012, the company built a new base for clonal tea seedling breeding, built a new Yongxi fire green production plant, and renovated the base tea garden. The company is aware of the need to make the brand "Yongxi Huoqing" stronger and bigger, shape the brand image and enhance the brand value. It is necessary to organize tea farmers effectively and implement the operation mode of "company + cooperative + farmer". Therefore, in February 2008, the company, together with local tea farmers, established "Anhui Jingxian Huoqing tea professional cooperative", which is mainly engaged in the acquisition, production and sales of "Yongxi Huoqing" tea. Based on the local and outward development, it is our duty to improve the economic income of farmers and promote the development of local agricultural economy. We will gradually standardize the work of the cooperative, so that the production and sales performance of Yongxi fire green tea will be significantly higher than last year, and the influence of the cooperative will continue to expand. After several years of development, the cooperative continues to grow and expand, and has developed more than 300 members. It has absorbed more labor force employment in the management, processing and sales of tea garden, driving local tea farmers to increase their income by more than 2000 yuan, directly benefiting more than 1000 people, and covering 330 square kilometers of the whole territory of Langqiao town. Based on industrialization and large-scale operation, the company strives to create "Yongyong" Xihuoqing brand, constantly improve the core competitiveness of "yongxihuoqing", and actively contribute to the local economic development.
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