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河北义厚成日用品有限公司成立于1998年，是一家以研发、制造、销售卫生巾、卫生纸、湿巾、护理垫等产品的民营股份制企业。企业位于保定市满城建业路333号，占地约为600多亩，旗下品牌有女主角，妮好，喜尔健。

公司秉承“创新﹒超前”的经营理念，坚持“立足国内，发展国际”的渠道方针，以市场为导向，积极拓展国内和国际市场，产品远销美国、加拿大、意大利、德国、法国、日本、新加坡、台湾、香港等20多个国家和地区，与多家国际公司建立了稳定的OEM合作.

国内市场始终坚持“做强势区域性品牌”的品牌策略和“完善渠道，决胜终端”的渠道策略，营销网络遍及华北，西北，东北15个省市，在目标区域市场，通过不断推进深度分销模式，逐步建立了从城市到乡村，从终端到流通覆盖的渠道平台。

工欲善其事，必先利其器，义厚成在践行科学管理模式的基础上，不断引入生产技术和生产设备。卫生巾和护理垫全部采用自动化生产线；引进了美国PCMC和意大利IMANPACK全自动生产线，实现了湿巾生产技术达到国际水平。

依托于完善的销售网络和优良的管理模式，义厚成又高调进入造纸行业。2012年6月和卫生纸机制造商奥地利安德里兹公司签订了卫生纸机采购合同。2012年8月3号，举行了10万吨生活用纸项目新厂奠基仪式，该项目总投资15.86亿元，占地619亩。项目整体投资运营后，可形成年产10万吨优质生活用纸的生产能力。

今天的义厚成持续稳定发展，明天的义厚成不但属于中国，还将属于世界。

Hebei yihoucheng daily necessities Co., Ltd. was founded in 1998. It is a private joint-stock enterprise that develops, manufactures and sells sanitary napkins, toilet paper, wipes, nursing pads and other products. The company is located at 333 Jianye Road, Mancheng, Baoding City, covering an area of more than 600 mu. Its brands include heroine, nihao and xierjian. The company adheres to the business philosophy of "innovation and advance", adheres to the channel policy of "based at home and developing internationally", takes the market as the guide, and actively expands the domestic and international markets. Its products are exported to more than 20 countries and regions such as the United States, Canada, Italy, Germany, France, Japan, Singapore, Taiwan and Hong Kong, and has established stable OEM cooperation with many international companies The market always adheres to the brand strategy of "being a strong regional brand" and the channel strategy of "improving the channel, winning the terminal". The marketing network covers 15 provinces and cities in North China, northwest and Northeast China. In the target regional market, by continuously promoting the deep distribution mode, the market has gradually established a channel platform from the city to the countryside, from the terminal to the circulation coverage. In order to do a good job, we must first make good use of its tools. On the basis of practicing scientific management mode, yihoucheng constantly introduces production technology and production equipment. Automatic production lines are used for sanitary napkins and nursing pads, and PCMC in the United States and imanpack in Italy are introduced to achieve the international level of wet napkin production technology. Relying on the perfect sales network and excellent management mode, yihoucheng entered the paper industry with high profile. In June 2012, the company signed a tissue machine purchase contract with Andritz, the manufacturer of tissue machine. On August 3, 2012, a foundation laying ceremony was held for a new 100000 ton tissue project, with a total investment of 1.586 billion yuan and an area of 619 mu. After the overall investment and operation of the project, the annual production capacity of 100000 tons of high-quality household paper can be formed. Today's yihoucheng will continue to develop steadily. Tomorrow's yihoucheng will not only belong to China, but also to the world.

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