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DIESEL是一家致力于国际化和创新生活方式的公司，生产范围广泛，包括牛仔裤，服装和配件。自1978年成立以来，DIESEL经历了非凡的成长，从一个牛仔服饰的先锋进入了高级休闲装的世界，演变成一个既定奢侈品市场真正的选择。

尽管DIESEL在不断发展，它的理念从创立之日至今保持不变：Renzo Rosso设想了一个代表激情、个性和自我表达的品牌。

产品系列包括：DIESEL，DIESEL BLACK GOLD （由Andreas Melbostad设计的当代线）和DIESEL KID。

DIESEL不仅是服饰及牛仔：它是一种生活方式，通过与龙头企业的许可合作（在Andrea Rosso创造性的领导下），开发手表和珠宝（与Fossil合作），眼镜（与Marcolin合作）、香料（与L’Oréal合作）、头盔（与AGV合作）、耳机（与Monster合作），自行车（与Pinarello合作），婴儿车（与Bugaboo合作）和完整的家具系列（与Foscarini、Moroso、Zucchi、Seletti、Scavolini合作）

Diesel is an international and innovative lifestyle company with a wide range of production, including jeans, clothing and accessories. Since its establishment in 1978, diesel has experienced extraordinary growth. It has entered the world of advanced casual wear from a pioneer of jeans, and evolved into a real choice of established luxury market. Despite diesel's evolution, its philosophy has remained the same since its inception: Renzo Rosso envisions a brand that represents passion, personality and self-expression. The product range includes: diesel, diesel blackbold (a contemporary line designed by Andreas melbostad) and diesel kid. Diesel is more than just clothing and cowboys: it's a way of life, developing watches and jewelry (with fossil), glasses (with marcolin), spices (with l'or é al), helmets (with AGV), headphones (with monster), bicycles (with pinarello), babies through licensing partnerships with leading companies (under Andrea Rosso's Creative Leadership) Children's car (with BUGABOO) and complete furniture series (with Foscarini, moroso, Zucchi, seletti, scavolini)

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