汤臣倍健品牌怎么样 申请店铺

汤臣倍健创立于1995年10月，2002年系统地将膳食补充剂引入中国非直销领域，并迅速成长为中国膳食补充剂领导品牌和标杆企业，也是中国保健行业第一家AAA信用等级企业。2010年8月，国际篮球巨星姚明签约成为汤臣倍健的形象代言人，同年12月15日，汤臣倍健(股票代码：300146)在深圳交易所创业板挂牌上市。

多年来，汤臣倍健一直执行“三步走”的差异化全球品质战略，从全球原料采购到全球原料专供基地建立，再到全球自有有机农场建立。目前，已有70%以上的原料进口自世界各国。2012年，汤臣倍健位于巴西的首个全球原料专供基地正式签约，2014年汤臣倍健新增澳大利亚β-胡萝卜素原料专供基地。

2012年6月，汤臣倍健珠海生产基地第三期厂房落成，不但在产能和硬件上成为亚洲最先进的膳食补充剂专业生产基地之一，并率先在行业内以更加透明的方式公开原料和生产过程，希望打造成行业透明工厂的标杆，以诚信见证汤臣倍健的“全球营养，全球品质”。

今天的汤臣倍健建立了全面、科学的膳食补充体系，包括：蛋白质、维生素、矿物质、天然动植物提取物及其它功能性膳食补充食品。除了极具差异化的产品力，汤臣倍健还拥有行业领先的经销商资源和零售网络。2014年，汤臣倍健开始从产品营销转向价值营销，致力把“服务力”打造成核心竞争力。由中国统计信息服务中心(CSISC)联合新华网、中国质量新闻网发布的《2014年中国保健品品牌口碑报告》，汤臣倍健凭借综合实力位居口碑总指数榜排名第一位。

“尊重每个人，享受每一天”是汤臣倍健的核心价值观。汤臣倍健相信，诚信比聪明更重要;汤臣倍健追求快乐工作、快乐生活;汤臣倍健提倡“创新无止境”;汤臣倍健尊重个体价值，汇聚团体智慧……尊重，创新，诚信，快乐，团队——成就汤臣倍健个性鲜明的企业精神。

“每个生命不管在哪里度过，都具有同等的价值”，汤臣倍健尊崇生命的平等，希望在环保及公众营养与健康方面承担起更多的社会责任。2005年，汤臣倍健启动1+1+希望工程计划，至今已经捐建11所希望小学;2011年，汤臣倍健启动“健康快车营养中国行”大型公益活动;2012年，汤臣倍健启动“贫困地区儿童营养改善项目”;2013年，汤臣倍健联合中国青少年发展基金会共同发起“希望工程汤臣倍健营养支教计划”……

秉持“取自全球，健康全家”的品牌理念，打造极具个性的全球化品质，汤臣倍健的“梦想三部曲”正在按计划推进，致力成为膳食补充剂行业的领导企业之一。全球营养，全球品质，不一样的汤臣倍健，可信赖的汤臣倍健……

Founded in October 1995, in 2002, he systematically introduced dietary supplements into the field of non direct marketing in China, and rapidly grew into a leading brand and benchmark enterprise of dietary supplements in China, as well as the first AAA credit rating enterprise in China's health care industry. In August 2010, Yao Ming, an international basketball superstar, signed a contract to become the image spokesperson of Tomson Beijian. On December 15 of the same year, Tomson Beijian (Stock Code: 300146) was listed on the gem of Shenzhen Stock Exchange. For many years, he has been implementing the "three-step" differentiated global quality strategy, from global raw material procurement to the establishment of global raw material supply base, to the establishment of global own organic farms. At present, more than 70% of raw materials have been imported from all over the world. In 2012, the first global raw material supply base in Brazil was officially signed, and in 2014, a new Australia β - carotene raw material supply base was added. In June 2012, the third phase of the factory building of Tangshen Beijian Zhuhai production base was completed, which not only became one of the most advanced professional production bases of dietary supplements in Asia in terms of production capacity and hardware, but also took the lead in disclosing raw materials and production processes in a more transparent way in the industry, hoping to build a benchmark for the industry's Transparent Factory, and witness Tangshen Beijian's "global nutrition, global quality" with integrity. Today, Tomson Bijian has established a comprehensive and scientific dietary supplement system, including protein, vitamins, minerals, natural animal and plant extracts and other functional dietary supplements. In addition to the highly differentiated product power, Mr. Thomson has the industry-leading dealer resources and retail network. In 2014, Mr. Thomson began to shift from product marketing to value marketing, striving to build "service force" into core competitiveness. According to the 2014 China health care brand word-of-mouth report released by China Statistical Information Service Center (csisc), xinhua.com and China Quality news.com, with comprehensive strength, Mr. Tang is ranked first in the overall word-of-mouth index list. "Respect everyone and enjoy every day" is the core value of Mr. Tomson. Mr. Tang believes that honesty is more important than intelligence; Mr. Tang pursues happy work and happy life; Mr. Tang advocates "endless innovation"; Mr. Tang respects individual value and gathers group wisdom Respect, innovation, integrity, happiness, team - to achieve a distinctive corporate spirit. "Every life, no matter where it is spent, has the same value". Mr. Tang Beijian respects the equality of life and hopes to take more social responsibilities in environmental protection and public nutrition and health. In 2005, he launched the 1 + 1 + hope project and has donated to build 11 hope primary schools; in 2011, he launched a large-scale public welfare activity of "Health Express nutrition China trip"; in 2012, he launched the "nutrition improvement project for children in poor areas"; In 2013, Mr. Thompson and China Youth Development Foundation jointly launched the "project of hope, Mr. Thompson's nutrition education plan" Adhering to the brand concept of "from the world, healthy family" and creating a global quality with great personality, Mr. Thomson's "dream Trilogy" is advancing as planned and is committed to becoming one of the leading enterprises in the dietary supplement industry. Global nutrition, global quality, different, trustworthy

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