珂兰Kela品牌怎么样 申请店铺
中国婚戒定制及轻奢钻饰品牌,刚泰控股旗下全资O2O珠宝公司,集采购、设计、委托加工、销售珠宝饰品及个性化定制服务一体化的企业。
珂兰(上海珂兰商贸有限公司)是中国婚戒定制及轻奢钻饰品牌,成立于2007年,是中国互联网+珠宝产业链——刚泰控股旗下全资O2O珠宝公司。
珂兰(上海珂兰商贸有限公司)通过全渠道营销(O2O 2.0)模式,成为一家集采购、设计、委托加工、销售珠宝饰品及个性化定制服务一体化的企业。珂兰在南非、比利时、印度、以色列等全球6个钻石原产地或交易中心直接购钻,并拥有安特卫普HRD、美国GIA等国际4个合作伙伴,所售钻石一钻双证。
自成立以来,珂兰销售额保持了年平均超过150%的复合增长率。珂兰线上旗舰店遍布全网,企业官方网站之外,天猫、京东、唯品会、苏宁易购、银行积分商城等各大平台均有进驻。珂兰线下实体店已发展近100家,覆盖全国东、中、西部多个一二线城市。
品牌理念
珂者美玉,兰者兰花”,珂兰认为,佩戴钻石的女孩如兰花般气质高雅,既而谐钻石计量单位“克拉”之音,定名为珂兰(KELA)。珂兰以“天使之爱”作为品牌理念,珂兰相信每一分钻石都蕴含着清澈纯粹的爱恋就像天使般纯净美好。在珂兰,钻石不是遥不可及的“梦”,而是人人都可以拥有的“爱的见证”。珂兰专注于把优质的钻石带给所有努力追求幸福真爱的人。
China's wedding ring customization and light luxury diamond brand, a wholly-owned o2o jewelry company under Gangtai holding, is an enterprise integrating procurement, design, commissioned processing, sales of jewelry and personalized customization services. Kelan (Shanghai Kelan commerce and Trade Co., Ltd.) is China custom wedding ring and light luxury diamond brand, founded in 2007, is China's Internet plus jewelry industry chain - the wholly owned O2O jewelry company. Kelan (Shanghai Kelan commerce and Trade Co., Ltd.) has become an enterprise integrating the purchase, design, commissioned processing, sales of jewelry and personalized customized services through the omni-channel marketing (o2o2.0) mode. Koran has directly purchased diamonds in 6 global diamond origin or trading centers such as South Africa, Belgium, India and Israel, and has 4 international partners such as Antwerp HRD and USA GIA, with one diamond and two certificates sold. Since its establishment, Koran's sales have maintained a compound annual growth rate of more than 150%. Kelan online flagship stores are all over the network. Besides the official website of the enterprise, tmall, Jingdong, vipshop, Suning e-shopping, bank points mall and other major platforms are all settled in. Kelan offline stores have developed nearly 100, covering many first and second tier cities in the East, middle and west of China. Brand concept: Ke is a beautiful jade, LAN is an orchid ". Ke LAN believes that the girl wearing diamonds has elegant temperament like orchid, and is named Kela because of the harmony of" carat ", the diamond measurement unit. Kelan takes "angel's love" as its brand concept. Kelan believes that every diamond contains clear and pure love just like an angel. In Koran, diamond is not a distant "dream", but a "witness of love" that everyone can have. Kelan focuses on bringing high-quality diamonds to all the people who strive for happiness and true love.
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