北广传媒品牌怎么样 申请店铺

Beijing Beiguang media group (hereinafter referred to as "Beiguang media" or "group") is the main force of Beijing Radio and television new media, focusing on the construction and operation of transmission network (wired and wireless), digital media operation, content products and cultural service provision in the media and culture industry. After more than eight years of development, the group has basically formed four business clusters, including cable digital TV business, wireless digital TV business, content production business and related cultural business. It has 17 secondary enterprises and institutions, including Gehua culture development group, Gehua cable network company, Beiguang media mobile TV company and Beijing TV art center. Cable network transmission and value-added services. Since its listing in 2001, Gehua cable, a subsidiary of the group, has successfully raised 2.5 billion yuan twice, realizing "one city, one network" in the whole country. By the end of 2008, the cable TV transmission network has covered 18 districts and counties in the city, with 3.83 million registered users, 1.9 million digital TV users, 83000 users with line width, providing value-added services such as Internet access, e-government and e-commerce 。 The group has 11 digital pay TV channels, 48 integrated channels and 9 agent channels. Dingshi central program platform of the group has landed in 146 regions nationwide, covering more than 38 million set-top box users and 30 integrated channels. Wireless network transmission and outdoor TV. Relying on the 48 channels approved by the General Administration, the group has initially built a bus, building, subway and outdoor large screen television network, and provided special data transmission for urban public transport management. By the end of 2008, it had 47000 outdoor TV media terminals of various types, covering a total of 25 million people a day. The group also worked with China Radio to expand the construction and operation of CMMB handheld TV in Beijing. Outdoor TV and hand-held TV have become the group's new public opinion propaganda position and industry highlights, and become an important media platform to serve the government's public management and people's daily life. Production of film and television programs. Beiyi, Zhongbei, film and television companies and other film and television production units under the Group actively raise funds through script creation from the source. In the past four years, they have created and produced 38 TV plays, 1119 episodes, 1 documentary film and 24 episodes. The number of film and television production has grown steadily, and there have emerged happiness like flowers, spring grass, golden wedding, the secret history of the previous Qing Dynasty and the last prince And many other excellent works with social and economic benefits. Make full use of the new media broadcast platform, integrate and produce columns and programs suitable for different outdoor audiences, and initially form an outdoor new media communication pattern covering major public areas in Beijing. Operation and development of cultural infrastructure. The group takes "Gehua culture" as the leading brand, highlights the main business of cultural industry, establishes the development orientation, and through the operation of related cultural infrastructure such as China century altar, Gehua building, Gehua Kaiyuan Hotel, etc., it has built three platforms for cultural and artistic activity exchange, cultural and creative industry gathering and international media exchange services, forming cultural exhibition, performance activity and media management Property management, cultural information technology and other five sub units have established the basic business form of cultural facilities operation, cultural display and communication of the group.

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