北广传媒品牌怎么样申请店铺

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北广传媒在传媒公司行业中的票数：615 更新时间：2025-12-13

北广传媒是哪个国家的品牌？「北广传媒」是北京北广传媒集团有限公司旗下著名品牌。该品牌发源于北京市，由创始人刘 * 远在2003年期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

外推网助力北广传媒品牌出海！将品牌入驻外推网，定制北广传媒品牌推广信息，可以显著提高北广传媒产品曝光，简直是跨境电商爆单神器！目前仅需1000元/年哦~

北京北广传媒集团(以下简称“北广传媒”或“集团”)是北京市广电新媒体的主力军，专注于传媒文化业的传输网络（有线、无线）建设与运营、数字媒体运营、内容产品与文化服务提供。经过八年多的发展，集团已基本形成有线数字电视业务、无线数字电视业务、内容生产业务和相关文化业务等四个业务集群，拥有歌华文化发展集团、歌华有线网络公司、北广传媒移动电视公司、北京电视艺术中心等17家二级企事业单位。

有线网络传输及增值业务。集团所属歌华有线自2001年上市以来，先后两次成功融资25亿元，在全国实现“一市一网”，截至2008年底，有线电视传输网络覆盖全市18个区县，注册用户达383万户，数字电视用户190万户，有线宽带用户达到8.3万户，提供互联网接入、电子政务、电子商务等增值业务。集团自办数字付费电视频道11套，集成48套，代理播出9套。集团鼎视中央节目平台，落地全国146个地区，覆盖机顶盒用户3800多万，集成频道30套。

无线网络传输和户外电视。集团依托总局批准的48频道，初步搭建了公交车、楼宇、地铁和户外大屏幕电视联播网，并为城市公共交通管理提供专用数据传输。截至2008年底，拥有各类户外电视媒体终端4.7万个，日覆盖受众累计达2500万人次。集团还与中广传播共同拓展北京地区CMMB手持电视的建设、运营。户外电视和手持电视成为集团新的舆论宣传阵地和产业亮点，成为服务政府公共管理和服务百姓日常生活的重要媒体平台。

影视节目制作等内容生产。集团所属北艺、中北和影视公司等影视制作单位，通过从源头抓剧本创作，积极筹措资金，近四年来累计创作生产电视剧38部、1119集，纪录片1部、24集，影视生产数量的稳步增长，涌现出《幸福像花儿一样》、《春草》、《金婚》、《前清秘史》、《最后的王爷》等多部兼具社会效益与经济效益的优秀作品。充分利用新媒体播出平台，集成、制作适合不同户外受众的栏目、节目，初步形成覆盖北京各主要公共区域的户外新媒体传播格局。

文化基础设施运营与开发。集团以“歌华文化”为品牌主导，突出文化产业主营业务，确立发展定位，通过运营中华世纪坛、歌华大厦、歌华开元酒店等相关文化基础设施，分别搭建了文化艺术活动交流、文化创意产业集聚和国际媒体交流服务三个平台，形成文化会展、演出活动、媒体经营、物业管理、文化信息技术等五个子单元，确立了集团文化设施运营与文化展示、传播的基本业态。

Beijing Beiguang media group (hereinafter referred to as "Beiguang media" or "group") is the main force of Beijing Radio and television new media, focusing on the construction and operation of transmission network (wired and wireless), digital media operation, content products and cultural service provision in the media and culture industry. After more than eight years of development, the group has basically formed four business clusters, including cable digital TV business, wireless digital TV business, content production business and related cultural business. It has 17 secondary enterprises and institutions, including Gehua culture development group, Gehua cable network company, Beiguang media mobile TV company and Beijing TV art center. Cable network transmission and value-added services. Since its listing in 2001, Gehua cable, a subsidiary of the group, has successfully raised 2.5 billion yuan twice, realizing "one city, one network" in the whole country. By the end of 2008, the cable TV transmission network has covered 18 districts and counties in the city, with 3.83 million registered users, 1.9 million digital TV users, 83000 users with line width, providing value-added services such as Internet access, e-government and e-commerce 。 The group has 11 digital pay TV channels, 48 integrated channels and 9 agent channels. Dingshi central program platform of the group has landed in 146 regions nationwide, covering more than 38 million set-top box users and 30 integrated channels. Wireless network transmission and outdoor TV. Relying on the 48 channels approved by the General Administration, the group has initially built a bus, building, subway and outdoor large screen television network, and provided special data transmission for urban public transport management. By the end of 2008, it had 47000 outdoor TV media terminals of various types, covering a total of 25 million people a day. The group also worked with China Radio to expand the construction and operation of CMMB handheld TV in Beijing. Outdoor TV and hand-held TV have become the group's new public opinion propaganda position and industry highlights, and become an important media platform to serve the government's public management and people's daily life. Production of film and television programs. Beiyi, Zhongbei, film and television companies and other film and television production units under the Group actively raise funds through script creation from the source. In the past four years, they have created and produced 38 TV plays, 1119 episodes, 1 documentary film and 24 episodes. The number of film and television production has grown steadily, and there have emerged happiness like flowers, spring grass, golden wedding, the secret history of the previous Qing Dynasty and the last prince And many other excellent works with social and economic benefits. Make full use of the new media broadcast platform, integrate and produce columns and programs suitable for different outdoor audiences, and initially form an outdoor new media communication pattern covering major public areas in Beijing. Operation and development of cultural infrastructure. The group takes "Gehua culture" as the leading brand, highlights the main business of cultural industry, establishes the development orientation, and through the operation of related cultural infrastructure such as China century altar, Gehua building, Gehua Kaiyuan Hotel, etc., it has built three platforms for cultural and artistic activity exchange, cultural and creative industry gathering and international media exchange services, forming cultural exhibition, performance activity and media management Property management, cultural information technology and other five sub units have established the basic business form of cultural facilities operation, cultural display and communication of the group.

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