波司登男装BOSIDENG品牌怎么样 申请店铺
波司登男装是波司登企业四季化延伸的标杆品牌,自面市以来在竞争激烈的男装市场中起跑迅速。波司登男装目前已在国内建立包括直营专卖店在内的营销终端近1000家,销售网络覆盖全国。
作为中国服装行业的一匹“黑马”,波司登男装在2009年异军突起,重磅打造中国“商旅生活男装”第一品牌,与多家国际知名咨询、设计、公关公司合作,结合优质偶像王力宏的形象代言,使品牌形象更加品位化、时尚化、国际化,塑造中国男装的新风尚。
致力于提供适用于日常商务、商旅出差、休闲度假等多场合需要的现代服饰,波司登“商旅生活”男装力求在原有的商务休闲服装设计上融入实用性、功能性的旅行时尚元素,将一股洒脱、简约、舒适、自然、活力之风带入男装,让他们在Formal商务系列、Businesstravel商旅系列、Fashion时尚系列中享受“轻生活”。作为行业领军品牌,波司登敢于走上国际竞争舞台,率先以自主品牌进驻欧洲市场。波司登欧洲总部于2012年在伦敦成立,并开设第一家波司登男装系列旗舰店,用高端品牌形象、高质量产品、大面积零售终端,探索符合中国品牌的海外扩张之路,为更多中国服装品牌进入国际市场树立了典范
波司登男装大事记
2004年8月波司登男装品牌成立
2004年9月波司登男装被中国保护消费者基金会评为消费者信赖的知名品牌
2007年2月波司登男装被评为“中国政府官员与企业家峰会钓鱼台国宾馆会议”指定服饰
2007年6月波司登男装被评为中国消费者满意名特优品牌
2008年3月波司登男装被评为全国产品质量过硬,信誉保证放心品牌
2009年4月波司登男装新品牌战略确定
2009年5月优质偶像王力宏正式代言波司登男装
2009年7月波司登男装在鸟巢举行品牌战略发布会
2012年7月波司登欧洲总部成立,并开设波司登男装旗舰店
2013年7月波司登成为英超托特纳姆热刺队官方男士正装合作伙伴
Bosden men's wear is the benchmark brand of bosden enterprise's four seasons extension. It has been running rapidly in the competitive men's wear market since it was put on the market. At present, bosden men's wear has established nearly 1000 marketing terminals in China, including direct stores, with a sales network covering the whole country. As a "black horse" in China's clothing industry, bosden men's wear emerged in 2009. It has built the first brand of China's "business life men's wear", cooperated with a number of internationally renowned consulting, design and public relations companies, combined with the image endorsement of high-quality idol Wang Leehom, making the brand image more tasteful, fashionable and international, shaping the new trend of China's men's wear. We are committed to providing modern clothing suitable for daily business, business travel, leisure and vacation and other occasions. Bosden's "business travel life" men's clothing strives to integrate practical and functional travel fashion elements into the original business leisure clothing design, bringing a free and easy, simple, comfortable, natural and energetic style into men's clothing, so that they can be in formal business series and business travel L enjoy "light life" in business travel series and fashion series. As a leading brand in the industry, bosden dare to step onto the international competition stage and take the lead in entering the European market with its own brand. Bosden Europe headquarters was established in London in 2012, and the first flagship store of bosden men's wear series was opened. With high-end brand image, high-quality products and large-area retail terminals, bosden explored the way of overseas expansion in line with Chinese brands, and set a model for more Chinese clothing brands to enter the international market. Bosden men's wear memorabilia was established in August 2004 and September 2004 Bosden men's wear was rated as a famous brand trusted by China Consumer Protection Foundation. In February 2007, bosden men's wear was rated as the designated clothing at the Diaoyutai State Guesthouse meeting of China government officials and entrepreneurs summit. In June 2007, bosden men's wear was rated as a famous and special brand satisfied by Chinese consumers. In March 2008, bosden men's wear was rated as a national product with excellent quality and reliable reputation Brand in April 2009, the new brand strategy of bosden men's wear was determined. In May 2009, high quality idol Wang Leehom officially endorsed bosden men's wear. In July 2009, bosden men's wear held a brand strategy conference in the bird's nest. In July 2012, bosden Europe headquarters was established, and bosden men's wear flagship store was opened. In July 2013, bosden became the official men's dress partner of Tottenham Hotspur in the Premier League
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