御食园品牌怎么样 申请店铺
北京御食园食品股份有限公司成立于2001年,公司位于北京市怀柔区雁栖经济开发区乐园大街31号。公司是一家专注于农副产品初加工和精深加工的现代食品高新技术企业,主要从事京味特色食品和健康休闲食品的研发、生产和销售业务。在引导和发展华北地区农业产业化种植优势的基础上,本公司通过对传统京味食品进行持续的工艺改良和技术创新,不断扩充产品种类,突出在选材、工艺、口味、营养、包装等方面的特色和优势,逐步成为京味特色食品领域的专业公司。目前,公司已拥有九大系统30余种单品的丰富产品线,同时推出“熙农庄”和“御食新语”两个子品牌,形成了包括直营专卖店、联营柜台、供货商超、经销商的完善销售网络,市场占有率居于行业前列
发展至今,御食园已成为北京京味特色食品行业领军企业,获得国家相关部委及行业协会的关注及认可,成为北京市第一批农业产业化的重点龙头企业,全国农产品加工业示范企业,北京市市级企业技术中心,农业产业化国家级重点龙头企业,“御食园”商标荣登中国驰名商标榜
公司将以市场为导向,通过细分市场,以“京味特色食品和健康休闲食品”为市场定位,以“绿色、营养、健康”为产品理念,以质量、品牌、渠道、技术和高效管理体系的建设为核心,以持续创新为公司的经营理念,立足于现有营销网络,积极开拓新渠道、新市场,不断扩大公司产品的市场占有率和品牌影响力,使公司发展成为休闲食品制造行业更为专业高效的大型农业产业化龙头企业。
企业愿景:成为国内特色休闲食品的知名品牌
企业使命:为消费者提供营养、健康、绿色、美味的食品,带动一方经济发展,为社会创造更大的价值
企业核心价值观:责任、诚信、创新、团结、感性
工作作风:严谨、激情、高效、协作、顽强
企业格言:我们持续改进,我们每天进步
经营宗旨:以精立业,以质取胜
Beijing yushiyuan Food Co., Ltd. was founded in 2001, the company is located in Huairou District, Beijing Yanqi Economic Development Zone, Park Street 31. The company is a high-tech modern food enterprise focusing on the primary and deep processing of agricultural and sideline products, mainly engaged in the research and development, production and sales of Beijing flavor specialty food and health leisure food. On the basis of guiding and developing the advantages of agricultural industrialization planting in North China, the company has continuously expanded the product categories through continuous process improvement and technological innovation of traditional Beijing flavor food, highlighting the characteristics and advantages in material selection, technology, taste, nutrition, packaging, etc., and gradually become a professional company in the field of Beijing flavor food. At present, the company has a rich product line of more than 30 kinds of single products in nine systems. At the same time, it has launched two sub brands of "xinongzhuang" and "Yushi Xinyu", forming a perfect sales network including direct stores, joint counters, suppliers and dealers. Its market share is in the forefront of the industry. Up to now, yushiyuan has become the leading enterprise in Beijing flavor characteristic food industry, and has won It has won the attention and recognition of relevant national ministries and trade associations, becoming the first batch of key leading enterprises of agricultural industrialization in Beijing, national agricultural product processing industry demonstration enterprise, Beijing Municipal Enterprise Technology Center, national key leading enterprise of agricultural industrialization, and "yushiyuan" trademark listed in China's famous trademark list. The company will be market-oriented, through market segmentation and "Beijing Taste characteristic food and health leisure food are the market orientation, with the product concept of "green, nutrition and health", with the construction of quality, brand, channel, technology and efficient management system as the core, with continuous innovation as the company's business concept, based on the existing marketing network, actively develop new channels and markets, and constantly expand the market share and brand image of the company's products The company has developed into a more professional and efficient large-scale agricultural industrialization leading enterprise in the leisure food manufacturing industry. Corporate vision: to become a famous brand of leisure food with domestic characteristics corporate mission: to provide consumers with nutritious, healthy, green and delicious food, drive one side's economic development, and create greater values for the society core values of the enterprise: responsibility, integrity, innovation, solidarity, emotional work style: rigorous, passion, efficiency, cooperation, tenacious corporate motto: we continue to change Advance, we improve our business tenet every day: to build a business with excellence, to win with quality
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