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Suibao Department Store Holdings (China) Co., Ltd. is a listed company on the main board of Hong Kong Stock Exchange (Stock Code: 00312. HK), headquartered in Shenzhen City, Guangdong Province. It is a large-scale chain commercial enterprise with complete functions such as department stores, supermarkets, home appliances and commercial supporting facilities. As of March 2013, the company's chain stores have an operating area of more than 360000 square meters and established a powerful and flexible logistics distribution center with more than 10000 employees. Since its establishment, the company has taken the lead in putting forward the business philosophy of "customer first, pursuit of excellence, love each other, honesty and reliability", and has set up a distinctive feature of "large scale, homogeneous varieties, flat price, full function and excellent service". In 2011, the service concept of Nibao department store gave more connotation, put forward the brand-new mission of "happy employees ∞ satisfied customers", committed to building "close partners of customers; ideal home of employees", and actively introduced advanced management concept, formulated sustainable development system, optimized various business processes, shaped learning enterprise organization, established and improved modern enterprise system, Realize the double innovation of operation and management.

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