卡轩那KASUNA品牌怎么样 申请店铺
广东卡轩娜服饰有限公司,创建于1996年,是一家以产品研发、设计、生产、销售为一体的大型服饰企 业。品牌运营中心设在中国广州,专门负责“卡轩那”服装在中国区域营销管理及品牌运营业务;生产基地位于享有“中国裤业中心”之称的广东海丰县,下设绣花厂、洗水厂,占地面积3万多平方米,员工一千多人,拥有进口设备和多条流水线,生产基地通过了ISO9001质量体系认证,年产量约200万件(条)。
公司专业生产牛仔、休闲、化纤等男女裤装,六大系列,四季款式近千种;市场销售网络遍及国内一线城市的一、二类商场,二线城市的一类商场,适合各大城市开设形象专卖店;产品远销东南亚、欧美国外市场。
一个企业的强势发展,离不开“天时、地利、人和”的三线和谐统一,“卡轩那”人将会以此永不停息地进行思考、努力与探索。立足现在,展望未来。为适应加入WTO后国内服装市场变化及品牌竞争日日趋激烈所带来的巨大挑战,公司大力实施人才战略,强化产品开发及宣传包装方面的双面结合机制,大力提升产品及品牌的附加值,充分利用广州公司总部位处华南区位优势和服装领域中对全国的辐射力、影响力,为公司带来更为强大的发展后劲及广阔的发展前景。公司将依照品牌化、专业化、网络化、国际化的发展战略,打造中国强势服装品牌。
Guangdong kaxuanna Clothing Co., Ltd., founded in 1996, is a large clothing enterprise integrating product research and development, design, production and sales. The brand operation center is located in Guangzhou, China, which is specially responsible for the marketing management and brand operation business of "kaxuanna" clothing in China. The production base is located in Haifeng County, Guangdong Province, which is known as "China pants industry center". It has embroidery factory and washing water plant, covering an area of more than 30000 square meters, more than 1000 employees, imported equipment and multiple assembly lines. The production base has passed ISO9001 Quality system certification, annual output of about 2 million pieces (pieces). The company specializes in the production of jeans, leisure, chemical fiber and other men's and women's pants, six series, Four Seasons style nearly 1000 kinds; the market sales network throughout the first and second class shopping malls in the first tier cities in China, the first class shopping malls in the second tier cities, suitable for each big city to open image stores; the products are exported to Southeast Asia, Europe and the United States foreign markets. The strong development of an enterprise can not be separated from the harmonious unity of the three lines of "time, place, and people". The people of caxuanna will think, work and explore ceaselessly with this. Based on the present, looking forward to the future. In order to adapt to the great challenges brought by the changes in the domestic clothing market and the increasingly fierce brand competition after China's accession to the WTO, the company vigorously implements the talent strategy, strengthens the double-sided combination mechanism in product development and publicity packaging, vigorously improves the added value of products and brands, and makes full use of the location advantages of Guangzhou company's headquarters in South China and the radiation and influence on the whole country in the clothing field, Bring more powerful development potential and broad development prospects for the company. According to the development strategy of brand, specialization, network and internationalization, the company will build a strong clothing brand in China.
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