WFZ武汉五芳斋品牌怎么样 申请店铺

五芳斋于咸丰八年在上海始创，1946年倪锦才先生引入武汉，建立了商号为“上海五芳斋”饮食店，经营江浙风味菜肴和小吃。解放后，几经投资改造，扩大经营场所，花色品种不断增多，销售连年攀升，成为具有一定规模的中型餐饮和食品加工企业。

多年来，由于产品质量上乘，风味独特，企业获得的荣誉不胜枚举。八十年代被列入市饮食业八强之一。九十年代，汤圆大王、粽子大王、糕团大王的美称享誉武汉三镇。二000年至今先后荣获商务部、省、市等部门授予的“中华餐饮名店”、“湖北餐饮名店”等荣誉称号，特别是2006年再度荣获商务部授予的“中华老字号”企业，湖北餐饮业独此一家。公司注重品牌，注册的商标“五芳斋”、“WFZ及图形”荣获首届“武汉市著名商标”及连续四届“湖北省著名商标”。公司在保护、培育、发展现有品牌的基础上不断提升品牌质量，其产品汤圆、粽子、糕团、宫廷饭等相继荣膺“中国名点”、“中国商业名牌”、首届“武汉名牌产品”及“湖北名点”、“金牌旅游名特产品”等殊荣。为适应市场，公司新建现代化的食品加工厂，引入先进管理模式，通过了国际标准化ISO9001：2008质量管理体系认证，实施信息化平台建设，以加快食品工业化发展速度，逐步实现自动化、智能化的管理。

Wufangzhai was founded in Shanghai in the eighth year of Xianfeng. In 1946, Mr. Ni Jincai introduced it to Wuhan, and established the business name of "Shanghai wufangzhai" restaurant, which deals in Jiangsu and Zhejiang flavor dishes and snacks. After the liberation, after several investment and transformation, expansion of business places, increasing varieties and sales, it has become a medium-sized catering and food processing enterprise with a certain scale. Over the years, due to the high quality and unique flavor of the products, enterprises have won numerous honors. In the 1980s, it was listed as one of the top eight restaurants in the city. In the 1990s, tangyuan king, zongzi king and cake Group King were famous in three towns of Wuhan. Since 2000, it has been awarded the honorary titles of "Chinese famous restaurant" and "Hubei famous restaurant" by the Ministry of Commerce, provincial and municipal departments, especially the "China time honored brand" enterprise awarded by the Ministry of Commerce in 2006, Hubei catering industry is the only one. The company pays attention to the brand, the registered trademarks "wufangzhai", "WFZ and graphics" won the first "Wuhan famous trademark" and the fourth consecutive "Hubei famous trademark". Based on the protection, cultivation and development of the existing brands, the company continuously improves the brand quality, and its products, such as Tangyuan, zongzi, pastry troupe and palace rice, have been awarded the honors of "Chinese famous brand", "Chinese commercial famous brand", the first "Wuhan famous brand product", and "Hubei famous brand", "gold tourism famous special product". In order to adapt to the market, the company has built a new modern food processing plant, introduced advanced management mode, passed the international standardized ISO9001:2008 quality management system certification, and implemented the construction of information platform, so as to speed up the development of food industrialization, and gradually realize automatic and intelligent management.

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