电广传媒品牌怎么样 申请店铺

我要投票 电广传媒在传媒公司行业中的票数:180 更新时间:2025-04-26
电广传媒是哪个国家的品牌?「电广传媒」是 湖南电广传媒股份有限公司 旗下著名品牌。该品牌发源于湖南省长沙市,由创始人陈在1999-01-26期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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电广传媒怎么样

湖南电广传媒股份有限公司,成立于1998年,上市公司,集有线网络、传媒内容、投资管理、互联网新媒体、旅游酒店于一体的综合型企业


湖南电广传媒股份有限公司(证券代码000917)成立于1998年,截止2015年12月31日,公司总资产达到201.53亿元,净资产(归属于母公司所有者权益)达到107.22亿元,全年实现营业收入59.85亿元,实现归属于母公司股东的净利润3.81亿元,分别比上年增长9.34%和14.68%。

电广传媒自上市以来,一直以促进文化繁荣、发展文化产业为己任,现已发展成为涵盖有线网络、传媒内容、投资管理、互联网新媒体、旅游酒店等五大业务板块,经营地域以长沙、北京、上海、广州、深圳为重心并辐射全国。

一、有线网络业务

有线网络业务主要是面向全省有线电视用户提供数字电视、互动点播、宽带接入、家庭娱乐等综合信息服务。公司自2000年起推进有线电视网络整合和数字化建设,于2007年发起成立了湖南省有线电视网络(集团)股份有限公司,通过2008至2012年实施全省有线网络股权重组,形成了全省“一张网”格局。目前,湖南有线集团下辖全省103个市(州)、县(区)公司。

2015年,湖南有线集团积极顺应行业发展趋势,以精细化营销为抓手,在基本业务、数据业务、营销提质等方面集中发力,业务发展取得新成效;成功与阿里巴巴旗下的浙江天猫以及印纪传媒实现战略合作,推出了新一代智能机顶盒“家盒”;启动了IDC大数据中心项目建设。公司有线网络业务的软硬件设施及业务形态正逐步趋于完善,具备“视频+语音+数据”全业务营运承载能力。

除省内有线网络业务外,公司还积极寻求跨区域合作。目前,公司已投资天津、广州、大连、新疆、青海、保定等地的有线网络。

二、传媒内容业务

公司传媒内容业务包括广告、电影、电视剧等,主要有三个平台:一是以广州、上海、北京为基地辐射全国的韵洪广告公司,主要从事电视媒体、新媒体广告代理业务,已涵盖广告代理、广告策划与制作、广告发布并举的全业务广告经营;二是电广传媒文化发展公司,主要从事电视剧的策划、制作、发行、艺员经纪业务;三是电广传媒影业公司,主要从事电影业务的投资、拍摄和发行业务。公司投资的主要影视作品包括电影《致青春》、《全民目击》、《微爱》、《滚蛋吧!肿瘤君》,电视剧《绝对权力》、《雍正王朝》、《青瓷》、《怒放》等等。2015年,影业公司与好莱坞狮门影业达成战略合作,共同投拍影片,开启了中国电影与好莱坞影业深度合作的新纪元。

三、投资管理业务

公司投资管理业务已搭建起“达晨创投+中艺达晨+华丰达晨”的私募基金管理平台,分别从事创业投资、艺术品投资、产业并购业务,呈现强劲增长势头。

四、互联网新媒体业务

鉴于移动互联网、物联网发展趋势及其对传媒行业的深远影响,近两年公司正在实施在原有业务基础上的转型升级,实施“传媒+互联网”战略,谋求在移动广告、移动媒体和泛娱乐内容的融合发展。2014年,公司投资收购了广州翼锋(指点传媒)和江苏马上游股权,开启了互联网新媒体产业的战略布局。报告期内,公司收购九指天下、亿科思奇、金极点和上海久之润(久游网)4家互联网企业,业务涵盖移动广告与数字营销、移动音频、移动资讯等媒体服务以及网络游戏业务,互联网新媒体生态版图逐步凸显。为进一步完善生态链,公司在2015年还启动了发行股份购买资产并配套募资工作,并购相关移动媒体业务。

五、旅游酒店业务

公司旅游酒店业务主要包括长沙世界之窗、圣爵菲斯大酒店,依托湖南广电的文化品牌和文化特色,打造影视文化旅游基地。


Hunan Radio and television media Co., Ltd., founded in 1998, is a listed company. Hunan Radio and television media Co., Ltd. (securities code: 000917), a comprehensive enterprise integrating cable network, media content, investment management, Internet new media and tourism hotel, was founded in 1998. As of December 31, 2015, the total assets of the company reached 20.153 billion yuan, with net assets (belonging to the parent company) The company's owner's equity) reached 10.722 billion yuan, the annual operating revenue was 5.985 billion yuan, and the net profit attributable to the shareholders of the parent company was 381 million yuan, an increase of 9.34% and 14.68% over the previous year, respectively. Since its listing, TV and radio media has always been committed to promoting cultural prosperity and developing cultural industry. It has now developed into five business segments covering cable network, media content, investment management, Internet new media, Turisthotellet, etc. its business area focuses on Changsha, Beijing, Shanghai, Guangzhou, Shenzhen and radiates across the country. 1、 Cable network business cable network business mainly provides comprehensive information services such as digital TV, interactive on demand, broadband access, home entertainment, etc. for cable TV users in the province. Since 2000, the company has promoted the integration and digital construction of cable TV network. In 2007, it initiated the establishment of Hunan cable TV network (Group) Co., Ltd. and formed the "one network" pattern of the whole province through the implementation of the provincial cable network equity restructuring from 2008 to 2012. At present, Hunan cable group has jurisdiction over 103 city (prefecture) and county (District) companies in the province. In 2015, Hunan cable group actively complied with the development trend of the industry, concentrated its efforts in basic business, data business, marketing quality improvement and other aspects, and achieved new results in business development. It successfully cooperated with Zhejiang tmall and India Ji media under Alibaba, and launched a new generation of smart set-top box "home box"; it launched IDC big data center project Project construction. The software and hardware facilities and business forms of the company's cable network business are gradually improving, with the capacity of "video + voice + data" full business operation. In addition to the provincial cable network business, the company also actively seeks cross regional cooperation. At present, the company has invested in the cable network in Tianjin, Guangzhou, Dalian, Xinjiang, Qinghai, Baoding and other places. 2、 Media content business company media content business includes advertising, film, TV series, etc. there are three main platforms: first, Yunhong advertising company, which bases in Guangzhou, Shanghai and Beijing and radiates across the country, is mainly engaged in TV media, new media advertising agency business, and has covered advertising agency, advertising planning and production, advertising release and full-service advertising business; second, electricity The media culture development company is mainly engaged in the planning, production, distribution and art brokerage of TV series; the third is the media film industry company, mainly engaged in the investment, shooting and distribution of film business. The main film and television works invested by the company include the movie "to youth", "witness by the whole people", "micro love" and "go away!"! Tumor king, TV series absolute power, Yongzheng Dynasty, celadon, in full bloom and so on. In 2015, the film industry company and Hollywood Lions Gate film industry reached a strategic cooperation to jointly shoot films, opening a new era of in-depth cooperation between Chinese film industry and Hollywood film industry. 3、 The investment management business of the investment management business company has set up a private fund management platform of "Dachen venture capital + Zhongyi Dachen + Huafeng Dachen", which is engaged in venture capital, artwork investment and industrial M & A respectively, showing a strong growth momentum. 4、 In view of the development trend of mobile Internet and Internet of things and their far-reaching influence on the media industry, in recent two years, the company is implementing the transformation and upgrading based on the original business, implementing the strategy of "media + Internet", and seeking the integration and development of mobile advertising, mobile media and pan entertainment content. In 2014, the company invested and acquired the equity of Guangzhou Yifeng (guide media) and Jiangsu Youyou, opening the strategic layout of the Internet new media industry. During the reporting period, the company acquired four Internet enterprises, namely, jiuzhitianxia, yikesiqi, Jinji and Shanghai jiuzhirun (Jiuyou). Its business covers mobile advertising and digital marketing, mobile audio, mobile information and other media services, as well as online game business. The new media generation of the Internet has gradually become prominent. In order to further improve the ecological chain, the company also launched the issuance of shares to purchase assets and supporting fund-raising work in 2015, and merger and acquisition of related mobile media business. 5、 The tourism hotel business of the tourism hotel business company mainly includes the window of the world in Changsha and the St. joffith hotel. Relying on the cultural brand and cultural characteristics of Hunan Radio and television, it aims to build a film and television cultural tourism base.

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