谢正安品牌怎么样 申请店铺

谢裕大茶叶股份有限公司（股票代码：430370，以下简称“公司”）——国家“新三板”试点推向全国后的首批挂牌上市企业，是一家集生产、加工、销售、科研为一体，涉及茶叶（黄山毛峰、太平猴魁、祁门红茶、六安瓜片、花茶等）、茶食品的研发、生产、销售、基地建设、茶油、旅游等茶文化相关联产业的现代化大型企业，致力于打造成为中国优质历史名茶的制造商。

公司现有职工600余人，全资和控股子公司5家，注册资本为6800万，品牌价值数亿元，公司近几年度连续被评为“中国茶行业百强企业”、国家商务部授予“中华老字号”称号，黄山市唯一一家“无行政区划分冠名”企业，“安徽省质量奖”，代表性品牌“谢正安”荣获国家工商总局授予的“中国驰名商标”，“国家级非物质文化遗产”、“安徽省茶产业博士后科技创新基地”、“国家级高新技术企业”。

公司的历史前身是清·光绪元（1875）年由古徽州漕溪人谢正安所创的谢裕大茶行，至今已近140年的悠久历史；公司由谢正安第五代嫡系玄孙谢一平于1993年在徽州区富溪创立的“黄山市徽州漕溪茶厂”，历经二次股份制改革，光复“谢裕大”百年品牌，成长为了一家现代化、可持续性发展的谢裕大公司。

公司总部坐落于古徽州，在中国的四个大区发展中心：北京、上海、深圳、西安，分别设有谢裕大驻外办事处，作为其周边省份地区文化传播和业务拓展的辐射中心；拥有万亩源产地原生态茶园，并分别在四大品类茶叶的源产地建有大型数控自动化、清洁化的生产加工基地，从而实现有效的品控源头管理；在北京、黄山等地建有四个茶文化展示与交流中心；公司正在全力打造总面积达6000亩的综合性的茶文化生态园（谢裕大唐模现代农业生态示范区）。

公司一直坚持大力建设完善集直营连锁、特许经营、现代通路、旅游营销、VIP客户开发、网络营销、B2B等多渠道齐头并进的复合营销模式，销售网络覆盖全国各省份，并在2013年10月成为黄山市首家通过国家商务部商业特许经营备案的企业，这标志着公司在商标、专利等方面取得了商务部的认可，是可以面向全国进行特许经营的企业。公司已在全国建立品牌旗舰店4家，专卖店200余家，跨国性KA企业合作10余家、加盟商合作240余家，2013年实现产值2.36亿元。

公司通过近些年的努力和发展，于2014年1月24日成功在“全国中小企业股份转让系统”（即新三板）挂牌上市（股票代码：430370、股票名称：谢裕大），成为中国上市茶企第一家！

谢裕大公司始终坚持“世代相传，千锤百炼，开拓创新，追求卓越”的质量方针，秉承祖训，稳健发展，不仅光复了“谢裕大”这一百年品牌，而且正在不断谱写着谢裕大的新的传奇！ 

Xie Yuda Tea Co., Ltd. (Stock Code: 430370, hereinafter referred to as "the company") -- the first listed enterprise after the national "new three board" pilot was pushed to the whole country. It is a collection of production, processing, sales and scientific research, involving the research and development, production and sales of tea (Huangshan Maofeng, Taiping Houkui, Qimen black tea, Lu'an Guapian, Huacha, etc.), tea food , base construction, tea oil, tourism and other tea culture related industries of modern large-scale enterprises, committed to building into China's high-quality historical tea manufacturers. The company has more than 600 employees, 5 wholly-owned and holding subsidiaries, with a registered capital of 68 million yuan and a brand value of several hundred million yuan. In recent years, the company has been awarded the title of "top 100 enterprises in China's tea industry", the title of "China Time-honored Brand" by the Ministry of Commerce of the people's Republic of China, the only enterprise in Huangshan City with "no administrative division and title", the "Anhui Quality Award", and the representative brand "Xie Zhengan" It was awarded "China famous trademark", "national intangible cultural heritage", "Anhui tea industry postdoctoral scientific and technological innovation base" and "national high-tech enterprise" by the State Administration for Industry and commerce. The company's historical predecessor is Xieyu tea shop founded by Xie Zhengan, a Caoxi native of ancient Huizhou in 1875. It has a long history of nearly 140 years. The company was founded by Xie Yiping, the fifth generation of Xie Zhengan's lineage xuansun, in 1993 in Fuxi, Huizhou District, and has been a "Huangshan Caoxi tea factory". After the second share-holding reform, the company regained its "Xieyu big" brand for a hundred years and grew into a company Modern and sustainable Xieyu company. Headquartered in ancient Huizhou, the company has four regional development centers in China: Beijing, Shanghai, Shenzhen and Xi'an, respectively with Xieyu overseas offices as the radiation center for cultural communication and business development in surrounding provinces; it has original ecological tea garden with 10000 mu of source areas, and has large-scale CNC automation and clean production in the source areas of four categories of tea Processing base to achieve effective quality control source management; four tea culture exhibition and exchange centers in Beijing, Huangshan and other places; the company is striving to build a comprehensive tea culture ecological park with a total area of 6000 mu (Xieyu Datang model modern agricultural ecological demonstration area). The company has been persisting in the construction and improvement of a comprehensive marketing mode integrating direct chain, franchise, modern channel, tourism marketing, VIP customer development, online marketing, B2B and other channels. The sales network covers all provinces in the country, and in October 2013, the company became the first enterprise in Huangshan City to pass the commercial franchise record of the Ministry of Commerce, which marks the company's trademark and specialty It has been recognized by the Ministry of Commerce in terms of profit and other aspects, and is an enterprise that can carry out franchising nationwide. The company has established 4 brand flagship stores, more than 200 specialty stores, more than 10 transnational Ka enterprises and more than 240 franchisees in China, with an output value of 236 million yuan in 2013. Through the efforts and development in recent years, the company successfully listed on January 24, 2014 in the "national small and medium-sized enterprise stock transfer system" (i.e. the new third board) (Stock Code: 430370, Stock Name: Xie Yuda), becoming the first listed tea enterprise in China! Xieyuda company always adheres to the quality policy of "generation by generation, hard work, innovation and excellence", adheres to the ancestral training and steady development, which not only recovers the 100 year brand of xieyuda, but also constantly composes the new legend of xieyuda!  

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