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点媒，中国领先的整合移动营销平台，集移动广告需求方平台（移动DSP）、大数据管理平台（DMP）、移动广告运营服务三位一体，为广告主量身定制一站式移动营销解决方案。

点媒率先在国内提出“整合移动营销”理念，深挖广告主需求，凭借丰富的媒体资源、强大的人群分析模型和精准的移动广告投放技术，为广告主提供跨媒介、跨平台、跨终端的广告投放策略及优化方案，真正实现基于受众的精准购买，成为中国整合移动营销市场强有力的引领者。

点媒Lomark移动广告平台，借助多年在媒介资源整合能力、大数据挖掘和分析能力、本地化市场的深耕与把握能力三个方面积累的先发优势，聚焦和深耕LoMA（本地移动广告）细分市场，使您的广告呈现更丰富有效，全面实现广告目标。

点媒DSP平台（需求方平台）是东信移动控股有限公司旗下专业的移动广告投放平台，自成立以来长期专注于本地化移动广告技术的研究。经过多年的技术积累，资源整合，大数据挖掘，以及本地化市场的深耕，已经拥有丰富的媒体资源，强大的人群分析模型，最精准的本地化广告投放技术。为广告主提供跨媒介、跨平台、跨终端的广告投放策略及优化方案，真正实现基于受众的精准购买，为广告主赢得最大的投资回报率。

点媒DMP现已累计了5.4亿终端数据，借助庞大数据挖掘能力，进行人群行为数据实时搜集，利用2000+用户标签细分出127类人群。

Donson东信集移动媒体、应用技术、移动公关和整合营销全案服务于一体，以移动整合营销和移动应用技术创新为驱动，致力于中国区域市场和移动受众定向研究，为商业客户提供新媒体交互体验和跨媒体整合营销传播，是中国较大的本地移动营销传播服务提供商。2014年，东信已形成以点媒、点房、亲觅等产品为核心的东信移动营销生态系统。

东信立足于广东省，专注于本地整合营销，业务辐射华东、华南、华北、华西片区，在国内60多个重点城市设有本地化营销分支机构，2014年拥有高素质的员工近千人，业务辐射全国422个城市，依托区域市场经验丰富的运营和服务团队，为本地广告主提供高效服务。

2013年12月，东信继入选德勤高科技高成长中国区前列后，又从中国、印度、日本、澳大利亚等众多上榜的科技、传媒和电信行业高成长企业中脱颖而出，成为移动互联网行业崛起的一颗新星。

Point media, China's leading integrated mobile marketing platform, integrates mobile advertising demand side platform (mobile DSP), big data management platform (DMP) and mobile advertising operation services, and customizes one-stop mobile marketing solutions for advertisers. Point media is the first to put forward the concept of "integrated mobile marketing" in China, dig into the needs of advertisers, and provide advertisers with cross media, cross platform and cross terminal advertising strategies and optimization programs by virtue of rich media resources, powerful crowd analysis model and precise mobile advertising technology, so as to truly realize the accurate purchase based on the audience and become China's integrated mobile marketing market A strong leader. The lomark mobile advertising platform of point media focuses on and cultivates Loma (local mobile advertising) market segments with the help of the first mover advantages accumulated in three aspects of media resource integration ability, big data mining and analysis ability, and local market deep ploughing and grasping ability for many years, so as to make your advertisements more abundant and effective and realize the advertising objectives in an all-round way. Point media DSP platform (demand side platform) is a professional mobile advertising platform of Dongxin Mobile Holdings Co., Ltd. since its establishment, it has been focusing on the research of localized mobile advertising technology for a long time. After years of technology accumulation, resource integration, big data mining, and deep cultivation of localized market, we have rich media resources, powerful crowd analysis model, and the most accurate localized advertising technology. To provide advertisers with cross-media, cross platform, cross terminal advertising strategies and optimization programs, truly achieve accurate purchase based on the audience, and win the largest return on investment for advertisers. Point media DMP has accumulated 540 million terminal data. With the help of huge data mining capabilities, it collects real-time crowd behavior data and subdivides 127 categories of people using 2000 + user tags. DONSON Dongxin integrates mobile media, application technology, mobile public relations and integrated marketing services. Driven by mobile integrated marketing and mobile application technology innovation, it is committed to the research of China's regional market and mobile audience orientation, and provides new media interaction experience and cross media integrated marketing communication for commercial customers. It is a large local mobile marketing communication service provider in China. In 2014, Dongxin has formed a mobile marketing ecosystem with products such as point media, point house and pro search as the core. Based in Guangdong Province, Dongxin focuses on local integrated marketing. Its business covers East China, South China, North China and West China. It has local marketing branches in more than 60 key cities in China. In 2014, it has nearly 1000 high-quality employees and 422 cities in China. Based on the experienced operation and service teams in the regional market, Dongxin provides efficient services for local advertisers. In December 2013, after being selected as the leader of Deloitte's high-tech growth in China, Dongxin stood out from a large number of high-growth enterprises in the technology, media and telecommunications industries in China, India, Japan, Australia, etc., and became a new star in the rise of the mobile Internet industry.

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