外婆家品牌怎么样 申请店铺
外婆家餐饮连锁机构,成立于1998年。
从最初的马塍路“外婆家”餐厅发展至今,已成为在全国拥有80余家门店及8000多名员工的大型餐饮连锁机构。
当商务宴请在餐饮业掀起风潮的时候,外婆家预见到居家日常消费市场的发展潜力,将消费群体锁定于家庭就餐的普通百姓,以高性价比作为核心竞争力。最终,事实证明,随着生活水平的提高,家庭消费能力日益增强。外婆家凭借精准的定位、高性价比的优质菜品和和专业贴心的服务占得先机,消费群不断扩大。
如今,老老少少,亲朋好友外出吃饭首先想到的就是外婆家。在这里,可以尽情享受名师一手打造的环境,优质细心的星级服务,色香味俱全的丰盛菜肴。15年间,外婆家门店遍布北京、天津、上海、深圳、沈阳、合肥、南宁、南京、武汉、无锡、苏州、杭州、常州、金华、南通、宁波、嘉兴等20余个城市。外婆家风靡大江南北,凭借着独有的气质创造了餐饮界的传奇。
外婆家餐饮连锁机构旗下,目前拥有“外婆家”、“指福门”、“第二乐章”、“金牌外婆家”、“炉鱼”、“锅小二”、“Uncle5”七大知名品牌。
每个品牌都延续了外婆家对时尚、品味、健康理念的追求,装修高档、个性十足、操作标准、服务贴心,让外婆家在杭州,在长三角,在大江南北备受欢迎,开创了“开一家火一家”“店店排队,餐餐排队”的餐饮界传奇。
公司发展期间,“外婆家”荣获浙江省著名商标、浙江省著名商号;2010年,“外婆家”被国际权威美食杂志评选为“年度BEST50中国最佳餐厅”;浙江外婆家餐饮有限公司更入选2012年度中国餐饮百强企业以及创业邦2012中国高成长连锁企业50强。
外婆家对时尚、高端、专业、细心的坚持,为每一位顾客提供了超预期的就餐享受,时尚外婆家的形象已深入人心。
Grandma's restaurant chain was established in 1998. Since the initial development of "Grandma's home" restaurant on Macheng Road, it has become a large catering chain organization with more than 80 stores and more than 8000 employees in the country. When business banquets set off a trend in the catering industry, grandma's family foresees the development potential of the home-based daily consumer market, locks the consumer group in the ordinary people who eat at home, and takes high cost performance as the core competitiveness. Finally, it turns out that with the improvement of living standard, the consumption ability of family is increasing. With accurate positioning, cost-effective high-quality dishes and professional and considerate services, grandma's family has taken the lead, and the consumer base has been expanding. Nowadays, old people, young people, relatives and friends who go out to eat first think of grandma's home. Here, you can enjoy the environment created by famous teachers, high-quality and careful star service, and rich dishes with complete color, fragrance and taste. In the past 15 years, grandma's shop has spread over more than 20 cities, including Beijing, Tianjin, Shanghai, Shenzhen, Shenyang, Hefei, Nanning, Nanjing, Wuhan, Wuxi, Suzhou, Hangzhou, Changzhou, Jinhua, Nantong, Ningbo, Jiaxing, etc. Grandma's family is popular all over the country. With her unique temperament, she has created a legend in the catering industry. At present, it has seven famous brands, namely "Grandma's family", "zhifumen", "the second movement", "gold medal grandma's family", "furnace fish", "pot waiter" and "uncle5". Each brand continues grandma's pursuit of fashion, taste and health concept, with high-end decoration, full personality, operation standard and intimate service. Grandma's home is popular in Hangzhou, Yangtze River Delta, North and south of the river, creating a legend in the catering industry of "opening a hot one", "store queuing, food queuing". During the development of the company, "Grandma's family" won the famous trademark and trade name of Zhejiang Province; in 2010, "Grandma's family" was selected as "best 50 Chinese restaurant of the year" by the international authoritative food magazine; Zhejiang grandma's family catering Co., Ltd. was also selected as one of the top 100 Chinese catering enterprises of 2012 and the top 50 high growth chain enterprises of venture state in 2012. Grandma's insistence on fashion, high-end, professional and careful provides every customer with unexpected dining enjoyment. The image of fashionable grandma's family has been deeply rooted in the hearts of the people.
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