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Hunan Radio and TV station is a new media organization that develops network video business, which is subordinate to mango super media. Mango TV, a network video media platform with audio-visual interaction as the core and integrating network features and TV features, is operated by Hunan happy sunshine interactive entertainment media Co., Ltd. The company is a new media organization for Hunan Radio and television station to develop network video business. Happy sunshine was founded in May 2006. Since 2008, it has started to use mango TV as the call sign of video platform. Through several years of development, it has formed an industrial pattern with "Mango TV" as the brand, including mango TV (Internet TV, PC, Phone, Pad), operator business, mobile value-added business and other full terminal businesses. In April 2014, with the support of the copyright preferential policy of Hunan Radio and television station's "Mango solo broadcast" strategy, mango TV entered a period of rapid development, which triggered a profound reflection on how the radio and television media "touch" the integration and transformation of the network, broke the role of TV station in providing copyright content for video websites for many years, directly participated in the competition of video websites, and received widespread attention. Headquartered in Changsha Golden Eagle film and television culture city, Hunan Province, it has offices in Beijing, Shanghai, Guangzhou and Shenzhen. Happy sunshine company was founded in May 2006. In the five years to 2011, it has successively entered into news and information, telecom value-added, advertising and marketing, copyright management, online TV, online games, online communities and other businesses, and built a one-stop service for digital life, a platform with cross media integrated communication influence and brand cluster mango online (mango network ecosystem). Specifically, it includes five industry matrices: Golden Eagle (www.hunantv. Com) is an important news website and mainstream business website in Hunan Province. As an earlier media platform that successfully operated online talent show in China, Golden Eagle has rich operation experience and industry reputation in information release, online platform interaction, value-added development and other fields, and is becoming a new online amusement park favored by young users. At present, golden eagle is building professional channels such as variety show, TV, film, music, etc., combining complementary channels such as star, gallery, review, film and television library, integrating online on demand, e-commerce and other diversified contents, supporting rich and multi-dimensional Golden Eagle homepage, and building a high-quality and three-dimensional one-stop entertainment service integration. Mango TV (www.imgo. TV), which is the sum of mango network TV station (including three network TV platforms of video website mango TV, mobile TV mango TV and Hefeng Internet TV) and Hunan IPTV, has been listed in the strategic emerging projects of Hunan Province. Tazai interactive TV (www.tazai. Com), an earlier TV social product embedded in media resources in China, focuses on the interaction between mobile Internet and TV screen. Mango game (www.mangogame. Com) is a large-scale online game platform developed by Hunan Province. Mango wireless is one of the mobile Internet platforms and telecom value-added service platforms of national television system.

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