恒源祥家纺品牌怎么样 申请店铺

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上海恒源祥家用纺织品有限公司，成立于1998年，以恒源祥集团强大的经营品牌能力为依托，发展至今，已成为一个拥有天然纤维制品、改良性纤维制品、自主知识产权三大类产品，以及相关配套延伸产品的综合性家居用品企业。2009年，随着恒源祥集团组织架构的调整，成为恒源祥家纺产业集团（以下简称恒源祥家纺）。目前，恒源祥家纺拥有恒源祥、悠诗澜、SenSleep（感官睡眠）等系列品牌。

恒源祥家纺致力于治理睡眠污染，提高睡眠质量，力求让中国人的居室层次上一个全新的台阶。我们将努力让全体消费者以及整个行业能够普遍认同“治理睡眠污染”的这一概念；我们也将努力使恒源祥家纺发展成为传播祥和文化的家纺品牌。希望通过我们不懈的努力，提升整个行业乃至全社会对此的关注，尽到自己的社会责任并做出自己的贡献。

公司坚持树立品牌形象，提升品牌价值，推行多品牌运营模式。截至2014年底，恒源祥家纺品牌销售超过7亿元。在增创业绩的同时，2012年初恒源祥家纺确立了以“感官睡眠”为核心的全新发展思路，即致力于感官睡眠概念的研究与推广，逐步引导消费者建立感官睡眠生活方式的生活理念。自2012年起，恒源祥家纺同步推出恒源祥、悠诗澜、SenSleep（感官睡眠）等系列品牌。同时，在电子商务、商场卖场、电视购物等渠道方面恒源祥家纺也有新的突破。

未来，恒源祥家纺将倡导感官睡眠的生活方式为核心，以羊与羊毛为产品表现的重点，引领消费者建立感官舒适体验的全新的睡眠及居家生活方式。恒源祥家纺希望通过不懈的努力，得到消费者以及整个行业能够普遍认同，提升整个行业乃至全社会对此的关注，尽到社会责任并做出贡献。

Shanghai Hengyuanxiang Home Textile Co., Ltd., founded in 1998, has become a comprehensive household goods enterprise with three categories of natural fiber products, improved fiber products and independent intellectual property rights, as well as related extension products, relying on the strong brand management ability of Hengyuanxiang group. In 2009, with the adjustment of the organizational structure of Hengyuanxiang group, it became Hengyuanxiang home textile industry group (hereinafter referred to as Hengyuanxiang home textile). At present, Hengyuanxiang home textile has a series of brands such as Hengyuanxiang, youshilan, sensleep, etc. Hengyuanxiang home textile is committed to control sleep pollution, improve sleep quality, and strive to make the living room level of Chinese people a new level. We will strive to make all consumers and the whole industry generally agree with the concept of "controlling sleep pollution"; we will also strive to make Hengyuanxiang home textile develop into a home textile brand that spreads the culture of harmony. We hope that through our unremitting efforts, we can enhance the attention of the whole industry and the whole society, and make our own social responsibility and contribution. The company adheres to establish brand image, enhance brand value and implement multi brand operation mode. By the end of 2014, the sales of Hengyuanxiang home textile brand had exceeded 700 million yuan. At the same time of increasing performance, Hengyuanxiang home textile established a new development idea with "sensory sleep" as the core at the beginning of 2012, which is committed to the research and promotion of the concept of sensory sleep, and gradually guide consumers to establish a life concept of sensory sleep lifestyle. Since 2012, Hengyuanxiang Home Textile Co., Ltd. has launched a series of brands including Hengyuanxiang, youshilan and sensleep. At the same time, Hengyuanxiang home textile has made new breakthroughs in e-commerce, shopping malls, TV shopping and other channels. In the future, Hengyuanxiang home textile will advocate the life style of sensory sleep as the core, with sheep and wool as the focus of product performance, and lead consumers to establish a new sleep and home life style of sensory comfort experience. Through unremitting efforts, Hengyuanxiang home textile hopes to be generally recognized by consumers and the whole industry, improve the attention of the whole industry and the whole society, and make contributions to social responsibility.

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