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品酒网，隶属于重庆鸿巨网络科技有限公司 ，品酒网（www.pinjiu.com）是一个主要从事进口瓶装葡萄酒网络直销的B2C网站。品酒网倡导一种以葡萄酒为中 心的健康快乐的生活方式，希望人们能在忙碌的都市生活中放慢脚步，感受优雅、从容的品质生活。 现今，人们对于红酒的认识日渐加深，国内进口红酒的消费正逐渐普及，红酒市场的发展蓬勃迅速，并一直保持着年均40%-45%左右的增长。与此同时，网购的消费群体日益壮大。在此背景下，品酒网依托于电子商务， 结合网站平台、支付体系、仓储中心、物流配送、采购中心、质量监控体系、客服体系等七大体系，让用户能方便的获取真实、低价、优质的进口瓶装葡萄酒，体验完善的在线以及售后服务。
品酒网的LOGO是由一个酒杯的剪影、水波的图形组成。标志上方的水波图形象征着人们品尝葡萄酒时酒水摇 晃的状态，表明品酒网倡导的是一种优雅、有 品味 的生活。标志下方的圆弧形是一个酒杯底座的形状，其 以波纹形向四周扩散，表明了品酒网立志于将 品酒 文化不断的向世界范围传播，成为国内具影响力的红酒销售平台，为消费者提供优质的服务。酒红、黄色以及白色是标志的主要色调，这三种颜色是葡萄酒的主要色调，其中颜色渐变的运用展示出了葡萄酒颜色的多样性。整个标志是以酒杯的形象出现，表明品酒网主要是经营葡萄酒为主，显示出了品酒网的行业性质。
Wine tasting website, affiliated to Chongqing Hongju Network Technology Co., Ltd., is a B2C website mainly engaged in online direct sales of imported bottled wine. Wine tasting network advocates a healthy and happy life style centered on wine, hoping that people can slow down in busy urban life and experience elegant and leisurely quality life. Nowadays, people have a deeper understanding of red wine, the consumption of domestic imported red wine is becoming more and more popular, the red wine market is developing rapidly, and has maintained an annual growth of about 40% - 45%. At the same time, the consumer group of online shopping is growing. In this context, wine tasting network relies on e-commerce, combining seven systems including website platform, payment system, storage center, logistics distribution, purchasing center, quality monitoring system, customer service system, etc., so that users can easily obtain real, low-cost, high-quality imported bottled grape wine, and experience perfect online and after-sales services. The logo of wine tasting net is composed of the silhouette of a wine glass and the figure of water wave. The water wave above the logo symbolizes the shaking state of wine when people taste wine, indicating that wine tasting network advocates an elegant and tasteful life. The circular arc below the logo is the shape of the base of a wine glass, which spreads around in a wavy form, indicating that the wine tasting network is determined to spread the wine tasting culture to the world continuously, to become a domestic influential red wine sales platform, and to provide consumers with high-quality services. Wine red, yellow and white are the main colors of the logo. These three colors are the main colors of wine. The use of color gradients shows the diversity of wine colors. The whole sign is the appearance of the image of wine glass, which shows that wine tasting network mainly manages wine and shows the industry nature of wine tasting network.
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