黑牡丹品牌怎么样申请店铺

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黑牡丹在牛仔裤行业中的票数：688 更新时间：2026-01-23

黑牡丹是哪个国家的品牌？「黑牡丹」是黑牡丹(集团)股份有限公司旗下著名品牌。该品牌发源于江苏省常州市，由创始人戈亚芳在1993-05-28期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

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始于1940年，集牛仔面料/服装/色织布等制造业和城市综合功能开发/创新产业投资新型业务为一体的国有控股型上市公司，国内生产研发高品质牛仔面料和服装的制造基地

黑牡丹（集团）股份有限公司坐落于江苏省常州市，是一家集牛仔面料、服装、色织布等制造业和城市综合功能开发、创新产业投资新型业务为一体的国有控股型上市公司。

公司始建于上世纪40年代，1979年“黑牡丹”商标获准注册，并通过马德里国际商标注册延伸至70余个国家；1981年在全国率先进军牛仔布市场；2002年上海证券交易所A股上市，股票代码600510；2009年以非公开定向增发的形式进行重大资产重组，注入城市综合功能开发业务；2015年进行非公开发行股票，引进战略投资者。2017年，集团实现营业收入62.89亿元、利税总额9.37亿元，总资产220.82亿元，员工约3000人。

纺织服装领域，70多年的发展历程，铸就了黑牡丹的高度——国内生产研发高品质牛仔面料和服装的制造基地，行业标准《色织牛仔布》的起草单位。自主服装品牌ERQ（牛仔时光），采用网络营销和线下体验店相结合的模式，已在全国多省市开设线下专卖店，并建有淘宝天猫商城、京东、苏宁易购等多个平台旗舰店及微商城、萌店等线上店铺。

城市综合功能开发，随着常高新集团入主黑牡丹，黑牡丹承担起“建设北部新城、造福常州百姓”的历史性重任。市政基础设施、配套商业设施、安置房、商业地产、北部新城土地一级开发、万顷良田建设等配套项目，为加快常州市城市化进程提供了有力支持。

创新产业投资业务，黑牡丹围绕智能制造、大健康等新兴产业，结合城市产业升级规划，进行重科技、重资本的新实业投资。自注册资金3亿元的牡丹江南创投公司成立以来，已组建宜兴江南天源、金坛众合、金瑞碳材料等多个投资基金，投资了多个快速成长的高科技项目，成功创建了江苏科技企业孵化器。黑牡丹科技园定位于“有活力的绿色产业社区”，涵盖总部研发办公区、产业孵化区、产业加速区、生活配套区、商业配套区五大功能区的综合性高端园区。

黑牡丹将通过技术创新和品牌战略转换经营模式、加快转型升级，把黑牡丹风格的服装、服饰发展为全国品牌，将黑牡丹风格的面料发展为世界品牌；同时，黑牡丹将培育可持续发展的核心资源，致力于形成产业升级、城市资源开发的平台大格局，成为具有全国影响力、跨国经营能力的产业控股型集团公司。

Started in 1940, it is a state-owned holding listed company integrating manufacturing industries such as denim fabric / clothing / color weaving and urban comprehensive function development / innovation industry to invest in new businesses. Black Peony (Group) Co., Ltd., a manufacturing base for domestic production and development of high-quality denim fabric and clothing, is located in Changzhou City, Jiangsu Province. It is a manufacturing industry integrating denim fabric, clothing, color weaving, etc It is a state-owned holding listed company integrated with urban comprehensive function development and innovative industry investment new business. The company was founded in the 1940s. In 1979, the trademark of "Black Peony" was approved for registration and extended to more than 70 countries through the Madrid international trademark registration. In 1981, the company took the lead in the national advanced military Denim Market. In 2002, the A-share of Shanghai Stock Exchange was listed with the stock code of 600510. In 2009, the company carried out a major asset restructuring in the form of non-public directional issuance and injected into the city's comprehensive function development industry In 2015, the company issued non-public shares and introduced strategic investors. In 2017, the group achieved operating revenue of 6.289 billion yuan, total profits and taxes of 937 million yuan, total assets of 22.082 billion yuan, and about 3000 employees. In the field of textile and clothing, with more than 70 years of development, the height of black peony has been established, which is the manufacturing base for domestic production and research and development of high-quality denim fabric and clothing, and the drafting unit of the industry standard yarn dyed denim. ERQ (cowboy time), an independent clothing brand, has opened offline stores in many provinces and cities across the country by combining online marketing and offline experience stores, and has built several platform flagship stores such as Taobao tmall mall, Jingdong, Suning e-shopping, and online stores such as micro mall and Mengdian. In the development of urban comprehensive functions, with Changgao high tech group taking the lead in black peony, black peony undertakes the historic task of "building a new northern city and benefiting the people of Changzhou". Supporting projects such as municipal infrastructure, supporting commercial facilities, resettlement housing, commercial real estate, first-class development of land in the northern New Town and construction of ten thousand hectares of fertile land provide strong support for accelerating the urbanization process of Changzhou City. Innovation industry investment business, black peony around intelligent manufacturing, big health and other emerging industries, combined with urban industrial upgrading planning, to carry out new industrial investment focusing on technology and capital. Since the establishment of Mudan Jiangnan venture capital company with a registered capital of 300 million yuan, it has established a number of investment funds, such as Yixing Jiangnan Tianyuan, Jintan Zhonghe, Jinrui carbon materials, invested in a number of fast-growing high-tech projects, and successfully established Jiangsu Science and technology business incubator. The Black Peony science and technology park is located in the "dynamic green industry community", which covers the comprehensive high-end Park of the five functional areas of the headquarters R & D office area, the industrial incubation area, the industrial acceleration area, the living supporting area and the commercial supporting area. Through technological innovation and brand strategy, black peony will transform its business model, accelerate transformation and upgrading, develop its black peony style clothing and clothing into a national brand, and its black peony style fabric into a world brand; meanwhile, black peony will cultivate core resources for sustainable development, devote itself to forming a platform pattern of industrial upgrading and urban resource development, and become a national image Industrial holding group company with strong influence and transnational operation ability.

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