和酒品牌怎么样 申请店铺

和酒现为上海金枫酒业股份有限公司旗下黄酒品牌。

和酒系列产品具有香气馥郁芬芳，酒体晶莹剔透，口感清醇淡雅，饮后不上头和营养丰富等产品优势，再加上其独特鲜明的品牌形象和丰富的历史文化内涵，自1998年上市以来，就深受消费者喜爱，销售连年大幅增长。年产量从1998年200吨猛升到2003年24000吨，销售额从1998年882万增加到2003年3.2亿，同时和酒系列产品还远销美国、日本、马来西亚及港澳地区。2000年至2004年连续五年在上海市黄酒市场上销售额市场占有率第一，尤其在2003年和酒在上海黄酒市场占有率达到40%，成为上海黄酒市场名副其实的龙头老大。自1998年至今，和酒连续获得上海市名牌产品和上海市畅销品牌的称号，2003年在（首届）上海市场优质黄酒评选活动中荣获总积分第一名，同时获得畅销品牌，经典佳酿、优秀品牌三个奖项。

上海金枫酒业股份有限公司前身为上海市第一食品股份有限公司，于1992年在上海证券交易所上市。上市以来，公司始终以股东利益最大化为目标，聚焦主业发展，创新商业模式，通过资本经营和产业经营联动，不断做大做强核心主业，实现价值增长。2008年公司与控股股东通过资产置换的方式实施重大重组，成为以黄酒为主业的上市公司。

金枫酒业是国内黄酒业率先实现传统黄酒工业化生产的企业，研发能力、盈利能力、酿造工艺、技术装备等位于行业领先水平，被评为上海市文明单位、三优企业、酿酒行业排头兵企业等多项殊荣。公司目前拥有两个中国名牌，两个中国驰名商标，三个上海市著名商标，率先实现“ISO9001质量管理体系、ISO22000食品安全管理体系、ISO14001环境管理体系和OHSAS18001职业健康安全管理体系”全覆盖，并取得了上海市黄酒生产首张QS证书。公司为中国酿酒工业协会副理事长单位，黄酒分会副理事长单位，中国食品科学技术学会黄酒学会副会长单位，上海市酒类流通协会副会长单位并拥有国家级黄酒评委数名。

近年来，公司以“合力成金，平和致远”为理念，聚焦以黄酒为主业的专业化发展，调整发展思路，创新发展模式，坚持实施“石库门”、“和”酒双品牌发展战略，强化系统配置和体系建设，不断推进商业模式转型，通过资源整合和创新发展并举，进一步增强了核心竞争力，构筑了企业发展的新平台。未来，公司将进一步围绕“创新引领，价值优化，开辟蓝海，持续成长”的发展思路，秉持“创新和转型”的发展主题，继续深化整合到融合，继续推进商业模式转型，解放思想、持续创新、勇于开拓，将金枫酒业打造成为核心优势明显、工艺设备先进、资源配置完善、网络基础扎实、管控体系严密的具有领先优势的酒业上市公司。

Hejiu is now a yellow wine brand of Shanghai Jinfeng Liquor Co., Ltd. Hejiu series products have the advantages of fragrant fragrance, crystal clear wine body, pure and elegant taste, not being able to reach the top after drinking and rich nutrition, etc. in addition to its unique brand image and rich historical and cultural connotation, since its listing in 1998, it has been deeply loved by consumers, and its sales have been growing substantially year after year. The annual production increased from 200 tons in 1998 to 24000 tons in 2003, and the sales increased from 8.82 million in 1998 to 320 million in 2003. Meanwhile, the wine series products are also exported to the United States, Japan, Malaysia, Hong Kong and Macao. From 2000 to 2004, Hejiu had the first market share of sales volume in Shanghai rice wine market for five consecutive years. Especially in 2003, Hejiu had a market share of 40% in Shanghai rice wine market, becoming the real leader of Shanghai rice wine market. Since 1998, Hejiu has been awarded the titles of famous brand products and best-selling brands in Shanghai. In 2003, Hejiu won the first place in total points in the (first) selection of high-quality rice wine in Shanghai market, and won three awards: best-selling brand, classic wine and excellent brand. Shanghai Jinfeng Liquor Co., Ltd., formerly known as Shanghai First Food Co., Ltd., was listed on the Shanghai Stock Exchange in 1992. Since its listing, the company has always taken the maximization of shareholders' interests as its goal, focused on the development of its main business, innovated its business model, and constantly expanded and strengthened its core business through the linkage of capital operation and industrial operation to achieve value growth. In 2008, the company and its controlling shareholders carried out major restructuring through asset replacement, and became a listed company with rice wine as its main business. Jinfeng liquor industry is the first enterprise to realize the industrialization production of traditional yellow wine in China. Its R & D capability, profitability, brewing technology, technical equipment, etc. are at the leading level in the industry, and it is rated as a civilized unit, three excellent enterprise, and leader in the brewing industry in Shanghai. At present, the company has two Chinese famous brands, two Chinese well-known trademarks and three Shanghai famous trademarks. It takes the lead in realizing the full coverage of "ISO9001 quality management system, ISO22000 food safety management system, ISO14001 environmental management system and OHSAS18001 occupational health and safety management system", and has obtained the first QS certificate of Shanghai yellow wine production. The company is the vice chairman unit of China wine making industry association, vice chairman unit of yellow wine branch, vice chairman unit of Yellow Wine Society of China Food Science and Technology Association, vice chairman unit of Shanghai wine Circulation Association and has several national yellow wine judges. In recent years, the company has focused on the specialized development with rice wine as the main business, adjusted the development ideas, innovated the development mode, insisted on the implementation of the development strategy of "Shikumen" and "he" liquor brands, strengthened the system configuration and system construction, constantly promoted the transformation of business model, and further strengthened the development through the combination of resource integration and innovation The core competitiveness has built a new platform for the development of enterprises. In the future, the company will further focus on the development idea of "innovation leading, value optimization, blue ocean development, and sustainable growth", adhere to the development theme of "innovation and transformation", continue to deepen integration, continue to promote business model transformation, emancipate the mind, continue to innovate, and be brave in development, and build Jinfeng liquor industry into a core advantage, advanced technology and equipment, and resource allocation A leading listed liquor company with sound network foundation and strict management and control system.

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